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Paula Scher and Jonathan Yeo launch online courses in design and painting with the BBC

Creative Boom

In a typical project in 2012, Scher created a new logo for Windows 8 that took it back to its roots as a window. Across her lessons, Paula will explore the power of typography, logo creation and collaboration with clients. Early in the development process, Scher asked: "Your name is Windows. Why are you a flag?"

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Top 10 Best Logo Design Books for Designers

Inkbot Design

The increasing necessity for flexible, scalable branding has made logo design complex. Before delving into seminal literature on logo creation, it is worth understanding the significance of this deceptively simple branding element. At its core, a logo provides instant visual recognition of a company.

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The 50 Best Fonts for Logos in 2021

Design Wizard

Finding The Perfect Logo Fonts. Finding the best fonts for logos can be a tricky task. A font can change the entire look of the logo as the typography you use ultimately determines the personality of your branded logo. So, what is the best font for a logo you are designing? Edit in Design Wizard.

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