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The waves of research practice

UX Collective

Building models of users (Beyer & Holtzblatt’s models of user work and flow, Cooper’s models of user goals and behavior) to drive design was not new. 1967) What Cooper began in Inmates, he carried forward to About Face (1995, with Robert Reimann and David Cronin) , in the larger frame of interaction design.

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A creative’s guide on starting a company

UX Collective

I met him and his partner John Boiler first at a meeting for Xbox, a client his agency 72andsunny and AKQA that I was working for shared from 2005 or 2006 for multiple years. An industrial designer by trade, he spoke so eloquently in meetings about design, strategy, and business and I was always in awe.

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