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Event: Ladies, Wine & Design Scotland. Ladies, Wine & Design was set up by New York-based designer Jessica Walsh ( who last year split from Sagmeister & Walsh to start her own studio, &Walsh ). Book: Virgin by Design. Workshops include calligraphy classes, embellishment and bookbinding.
After all, advertising is a multi-faceted practice. It can take many forms, covering multiple mediums yet the goals are the same. Media buying, as advertising is also known, is typically there to attract leads and or make sales. It’s there to get the conversation started. It’s an outbound tactic used to capture the interest of those looking on.
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