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Con McHugh's artwork for Adrian Cox presents jazz in a fresh and original light

Creative Boom

And he's teamed up with rising star illustrator Con McHugh to create a visual world that's as fresh and vibrant as the music itself, including album artwork, typography and an animated event poster. Meeting of minds Con, known for his clever looping drawings and rhythmic analogue animations, sets the scene.

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Con McHugh: A journey into textured illustration, playful animation, and big ideas

Creative Boom

Con McHugh has built a reputation for his distinctive analogue-inspired, looping animations characterised by hand-drawn imperfections and a rhythm that feels almost musical. It taught me a lot, but eventually, I wanted to return to how I drew when I was younger—less perfect, more free," Con reflects.

Animation 478
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Studio Morfar says 'Let there be light' with new animation for SunFi

Creative Boom

The aesthetic was laid down by British illustrator and animator Con McHugh, who works in a rougher, wobblier, and more honest style but is still bold and graphic. When I found Con's work, the first thing that stood out was just how clever he is at creating playful transitions between light and dark.

Animation 458
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Illustrators on the challenges facing them in 2024, and how they're responding

Creative Boom

Personally, science and health are a massive inspiration for me, and fortunately, they can be both lucrative as well as impactful," he says. Con McHugh agrees. The only downside is that since my client work got more personal, I've been making even less personal work." But it's a constant battle. And new ones keep popping up.

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Studio Morfar's soulful rebrand for Purpose Talent hits all the right notes

Creative Boom

Instead, Studio Morfar teamed up with illustrator Con McHugh, who's known to film himself dancing to inform the movement in his work. This idea became the foundation for a visual identity that eschews the usual corporate tropes. There are no sterile desks or grinning office workers here.

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