Things We Love
Fonts by Hoefler&Co.
APRIL 23, 2010
When we designed the Knockout type family, which celebrates the exuberance of nineteenth century wood type, we wondered: what designer would knowingly use the fonts to recall a world of quack medical cures and traveling vaudevillians? The answer, as it so often turns out to be, is “smart aleck Canadian advertising agencies.” Behold the truly excellent Grip Limited , who have created a typographic tour-de-force in Knockout (and a little Archer ) that really repays scrolling in all dir
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