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The waves of research practice

UX Collective

The current wave is cresting, ready to wash over software design and product management. And third-wave research will reach even higher, moving into product and organizational strategy. There’s known value here, but no shared and understood model of how research work works in the product-sphere.

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The ‘data-driven’ mindset feeds our dangerous craving for certainty

UX Collective

Stefano Puntoni, Decisions, not data, should drive analytics programs The pursuit of information is often in service of confirmation bias, not learning or understanding — but this isn’t done maliciously. Even when that information is clearly presented as being false, we are still likely to process it as true.” So is data important?

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Product lessons from the history of HBO

UX Collective

But it’s evident to me that HBO’s legacy transcends the medium , with the influence of what they did being so obviously present in the way we consume entertainment today. there are a few strategy lessons you can draw from Tinderbox that will feel less stale than Blockbuster’s downfall. Please use them! tag , which was genius.