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How to Apply Visual Communication Strategies to Design

Design Wizard

Here are some basic theories that help designers and visual communicators organize information and create eye-catching logos, brand images, and overall great designs. Color Theory. There are some rules that can be applied to any type of visual design, and infographics are no exception.

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What Is the Difference Between Tints, Shades, Hues, and Tones?

Creative Market

Throw hue and tone into the mix, too, and you’re left with four, distinct color terms that everyone uses, yet not everyone understands. The mix-up among tint, shade, hue, and tone is understandable since they’re all related to color theory and refer to similar concepts within design. Free Design Poster. Get the file.

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Tips for Crafting a Unique Logo Design

Inkbot Design

Our brains constantly try to find patterns and uncover more profound layers of understanding. Designing something encapsulating the entire company philosophy into a single graphic requires a deep understanding of visual arts and a business strategy, consumer behaviour patterns, etcetera, etcetera.

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