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The Font Decision Process: 3 Essential Considerations

Inkbot Design

The Font Decision Process: 3 Essential Considerations Fonts have become an integral part of practically everything with a readable representation. From marketing campaigns and ads to logos and textbooks, text fonts have played a crucial role in all these. What is a Font Decision Process? Why is it important?

Fonts 49
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Designing the Invisible: MACK’s Morgan Crowcroft-Brown on the Understated Art of the Photo Book

Eye on Design

Over the last few years, I started to notice that many of my favorite photo books were designed by the same person. Morgan Crowcroft-Brown is the designer and production manager (or “production manager and designer,” she tells me. That approach doesn’t happen too often.

Art 61