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Paula Scher and Jonathan Yeo launch online courses in design and painting with the BBC

Creative Boom

Paula Scher: Graphic Design Paula Scher is one of the most influential graphic designers in the world. It's typical of her no-nonsense approach to graphic design, which continues to be in huge demand today. Across her lessons, Paula will explore the power of typography, logo creation and collaboration with clients.

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The Top 10 Most Expensive Logos Ever Designed

Inkbot Design

But the logo for this famous performing arts centre was also pricey, ringing in at $211,000 according to Guinness World Records. Danish architect Jørn Utzon designed the Opera House structure and the logo in 1957. Paul Rand was a legendary graphic artist who only took on big-budget clients like IBM, UPS, and Westinghouse.

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