Maybe we don’t have to (re)brand everything
UX Collective
JULY 14, 2022
The prevalence of “corporate” (self) branding has created a market of digital mockups. It is as if graphic designers all work from the same palette… they pick and choose from what is currently hip and readily acceptable to infuse the work of their clients with a dose of contemporary cool.” — Rudy VanderLans for Emigre ?
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