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Don Norman and the Emotional Side of Design

Inkbot Design

Don Norman and the Emotional Side of Design Design has always gone beyond pure functionality. The emotional experience of using a product can be just as necessary. In the late 1990s, design researcher Don Norman highlighted this critical insight by coining the influential concept of “emotional design.”

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The 25 Most Famous Graphic Designers of All Time

Inkbot Design

We'll be examining their unique styles, their most famous works, and the lasting impact they have had on the field of graphic design. Whether you're an aspiring designer looking for inspiration or a casual art lover, this article is a must-read. With four decades of success, Bass was a true master of his craft.

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20 Most Influential Graphic Design Companies From Around the World

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Stefan Sagmeister is a world-famous graphic designer and provocateur with deep ties to independent musicians and the arts. Notable Clients: Snapchat, 7Up, The Gap, BMW, The Museum of Modern Art, The Guggenheim Museum, NYTimes Magazine, Lou Reed, Jay-Z, Brian Eno, David Byrne, Random House Publishers, the AIGA, Autodesk, Levis, Adobe.