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The Art and Science of Geometric Logo Design

Inkbot Design

The Art and Science of Geometric Logo Design Logos are the face of a brand. A great logo conveys the essence of a company at a glance. However, creating an impactful and memorable logo is both an art and a science. In this article, we'll explore the fundamentals of geometric logo design.

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Why Logo Design Contests are Bad Business

Inkbot Design

The Allure of the Contest Initially, competitions for logo creation can appear to be a win-win situation. That’s what an impactful logo can do. But here’s the thing: Most businesses treat their logo like an afterthought. They throw together some clip art and call it a day, then wonder why it’s not making waves.

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Top 10 Negative Space Logos that Redefine Creativity

Inkbot Design

The hidden arrow makes the logo endlessly intriguing, even after you notice it. 2 – The Amazon Logo Amazon's famous logo is an ingenious use of negative space that encapsulates the essence of the company's brand. His simple yet impactful logo design ensured the panda would forever intertwine with the WWF's mission.

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20 Clever Logos with Hidden Meanings

Inkbot Design

In the next few minutes, we will look at 20 clever logos that have perfected this art of hidden meaning. Amazon’s logo hasn’t always been so sly; it has gone through many changes: 1995: An “A” with a river running through it. 2000: The current logo has a subliminal arrow/smile. Now THAT’s innovative branding!

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The Top 10 Most Expensive Logos Ever Designed

Inkbot Design

But the logo for this famous performing arts centre was also pricey, ringing in at $211,000 according to Guinness World Records. Danish architect Jørn Utzon designed the Opera House structure and the logo in 1957. million did not buy them an improved logo. Branding will remain more art than science.