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Retro Packaging Design: Bringing Back Vintage Styles

Inkbot Design

It uses visuals, branding, typography, colour palettes , and other styling cues to tap into consumer memories and associations with previous decades. Incorporating nostalgic fonts and typography Chunky, whimsical fonts that mimic sign painting or old typewriter print evoke nostalgia. What is Retro Packaging Design?

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The best book cover designs of 2020

Creative Review

But with the intermittent openings of bookshops and libraries, the various ways in which art direction, design and typography can introduce readers to a particular book have been made to work even harder — as part of an online book browsing experience that, in lockdown, has become more the norm than ever. Photographer: Jeff Cottenden.