The Top 10 Most Expensive Logos Ever Designed
Inkbot Design
NOVEMBER 4, 2023
However, when the costs went public, Melburnians revolted at the city spending so lavishly amid budget cuts and job losses from the global financial crisis. Officials defended the fee, saying the branding boosted Melbourne's businesses and tourism. But officials later admitted they underestimated public blowback on the price.
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