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Hook's Brand Evolution: A Masterclass in Motion Design

Abduzeedo

Hook's Brand Evolution: A Masterclass in Motion Design abduzeedo 0904—24 Discover how Hook Creative Studio uses motion design to breathe life into their brand identity. Learn key takeaways and get inspired to elevate your own branding strategy.

Brand 59
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How a Generic Logo Can Ruin Your Business

Inkbot Design

Today, where impressions are formed in milliseconds, your logo is often the first means of communication between your brand and any potential customer. This is your brand ambassador. These aren't just pretty pictures; they're visual storytellers , brand condensers, and memory hooks all rolled into one. A generic one?

Brand 52
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The Heinz Logo Design: Strategic Brilliance or Lucky Accidents?

Inkbot Design

The Heinz Logo Design: Strategic Brilliance or Lucky Accidents? It's worth billions, not in design costs in pure business value. Here's the thing most branding “experts” won't tell you: 90% of logo redesigns are expensive exercises in corporate ego masturbation. Heinz's early branding strategy ?