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How to Apply Visual Communication Strategies to Design

Design Wizard

Here are some basic theories that help designers and visual communicators organize information and create eye-catching logos, brand images, and overall great designs. Color Theory. This theory also applies to branding. Many companies base the color of their logo on the meaning or value each color has.

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Graphic Design Books Every Designer Should Read in 2020

Noupe

If you are looking to have a career in this field, you definitely should read this amazing work that was published in 2005, but re-issued in 2012 by Adrian Shaughnessy. Interaction of Color by Josef Albers. Josef Albert’s Interaction of Color is thoroughly used in art education. Designing Brand Identity by Alina Wheeler.

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15+ Best Graphic Design Books in 2023

Just Creative

Learn More Latest Price on Amazon: Sale 650 Reviews Sketchnote Handbook, The: the illustrated guide to visual note taking Rohde, Mike (Author) English (Publication Language) 224 Pages - 12/03/2012 (Publication Date) - Peachpit Press (Publisher) $30.54 We think you should read this book to understand color theory. Emil Ruder.

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What is an Infographic [Theory, Tips, Examples and Mega Inspiration]

Graphic Mama

Such concepts can be forces (blue for water, green for land), political powers (red for Republican, blue for Democrats, green for green parties), brand colors, or anything that has a pre-fixed color. With this in mind, it wouldn’t be wise to change or switch such colors and cause confusion.