The Top 10 Most Expensive Logos Ever Designed
Inkbot Design
NOVEMBER 4, 2023
But the BBC got a logo recognised globally, so they deemed it money well spent. They hired London agency FutureBrand to refresh their logo in 2011. Paul Rand was a legendary graphic artist who only took on big-budget clients like IBM, UPS, and Westinghouse. It comes back to the designer.
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