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Every successful company, regardless of the sector or location, will have utilised a brandidentity framework to help position themselves at the top. You see, brand is the glue that holds everything together. The Branding Brief Template. The Branding Brief Template. What is a BrandIdentity Framework?
What is Kapferer'sBrandIdentityPrism? In today's modern business landscape, having a robust and recognisable brandidentity is essential for distinguishing yourself from the competition and, more importantly, reaching out to your target audience on a subtle, subconscious level.
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