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What Is Data Visualization: Brief Theory, Useful Tips and Awesome Examples

Graphic Mama

A great example is tracking product sales by a brand over the years. For example, you can use it to showcase what percent of the market share takes a particular product. Use Colors to Your Advantage. In every form of visualization, colors are your best friend and most powerful tool. Even here, color theory is important.

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Meet Tim Jacobus, the Illustrator Whose Campy Goosebumps Covers Defined ’90s Horror

Eye on Design

It’s the product of a unique alchemy—but when it happens, the long tail of nostalgic power looms, decades on. Jacobus had deferred to color theory and utilized a more saturated palette to take the edge off. Such lightning on cover stock is impossible to orchestrate and predict in publishing, try as marketing departments might.