Creative Boom

MARCH 28, 2024

Photo: Ada Chan for CASETiFY © 2024 Viral animator sensation collaborates with the designer phone accessories brand and unleashes more of his surreal cartoon illustrations. Hong Kong has been a centre of trade for centuries. The city's very foundations are built on commerce, and they surround a rich environment of globalism writ large. It is also a metropolis of extremes, with some of the world's smallest and unquestionably tallest living conditions.

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Creative Boom

MARCH 28, 2024

Artist Ivan Toth Depeña pays tribute to the essence of light and energy in Photon/s, a new concept-driven public art installation in Charlotte, North Carolina. Blending screens and sculptures, the piece is designed to be a permanent beacon for the city's vibrant cultural landscape. If you're walking down the streets of Charlotte in North Carolina, you might have spotted a new fixture by the Duke Energy headquarters.

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Creative Boom

MARCH 28, 2024

Temple gives artists one place to unify all their operations. Discover how Output helped them develop and brand this exciting new platform. For today's musicians, the constant grind of promoting themselves across multiple channels can overshadow their true passion: creating music. Enter a new platform designed to simplify an artist's business operations into one powerful tool.

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Artist Brand Branding Digital 412

Creative Boom

MARCH 27, 2024

Contemporary London-based artist Ant Hamlyn is back with a new solo show at Berlin's Weserhalle art gallery. Called Terrarium, it features fabric flowers pressed behind Perspex in a moving meditation on permanence. It's impossible not to be captivated by the works of Ant Hamlyn. We've previously seen how his flower sculptures have reflected on memories, magic and mythology , and now he's taken these themes one step further with Terrarium, a new exhibition which runs at Weserhalle until 13 April.

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Creative Boom

MARCH 27, 2024

Stuttgart-based illustrator Marc David Spengler has sifted through 11 sketchbooks from the last six years to create Marc David - Sketchbook , the ultimate collection of his work so far. Published by Chemistry Publishing, Marc David – Sketchbook sees hundreds of the illustrator's sketchbook pages from between 2017 and 2023 reproduced at their original size.

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Creative Boom

MARCH 27, 2024

Image licensed via Adobe Stock If your creative work is causing you to feel down, do something about it. We share advice from the Creative Boom community to help you feel more optimistic. Finding happiness in the ever-demanding world of the creative industries can often feel like it's just out of reach. We pour our hearts and souls into our work, often grappling with the pressures of deadlines, self-doubt and the relentless pursuit of perfection.

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Creative Boom

MARCH 27, 2024

It's not every day that a design agency releases its own range of puzzles. But Aussie studio Universal Favourite's new series, Piece of Mind, has a philosophy behind it that stressed-out creatives will warm to. You've probably heard of FOMO, the Fear of Missing Out. But have you met its virtuous twin, JOMO, which stands for the Joy of Missing Out? That might sound like a contradiction in terms.

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Creative Boom

MARCH 26, 2024

Caribbean-based British artist PJ Riley is coming to London's J/M Gallery this spring with his first solo show. Brimming with abstract paintings designed to challenge the viewer to reflect on their emotions, it promises to transport you to the splendour of island life. Running from 24 - 30 April, I'm Always Better when I'm Next to You is a showcase of PJ Riley's most vibrant and meaningful artworks.

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Creative Boom

MARCH 26, 2024

Independent creative company BarkelyOKRP has partnered with New York-based fashion photographer James Emmerman to create a campaign celebrating 30 years of the Andy Warhol Museum. And it's desperate for you to like it. Pop art icon Andy Warhol is famous for his comments about the fleeting nature of fame, so it would surely come as some reassurance to him that the museum built in honour of his work has recently turned 30.

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Creative Boom

MARCH 26, 2024

The Department of Bed Intentions is doing sexual lubricant differently, and a striking new identity by Blurr Bureau helps them get their message across. When it comes to buying lubricant for sex, generic branding and packaging have long been the norm. But one startup decided to do things differently. Their founder, Sophie McGrath's innovative product idea was to create the world's first microbiome-friendly lubricant.

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Brand Branding Marketing Marketing 448

Creative Boom

MARCH 26, 2024

You wouldn't think pet ownership has much to do with shopping at IKEA, but a clever new series of ads created by INGO Hamburg makes the connection in a fun and original way. Swedish furniture giant IKEA doesn't just make good-quality, affordable products. It's constantly innovating in its marketing too, from teaming up with Swedish House Mafia to spoofing its high-end rivals.

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Creative Boom

MARCH 26, 2024

The author, illustrator, and podcaster spent a decade researching and writing his new book, The Creative Condition. We outline why it was time well spent. In a world that often feels turbulent and uncertain, a new book aims to inspire readers by highlighting one of humanity's greatest gifts: creativity. It's a subject that many have tackled, of course.

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Creative Boom

MARCH 3, 2024

It's been away for four years, but artist Simon Buckley's unique event returns to Salford, Greater Manchester this March. There's something quite enchanting about the hours of dawn and dusk, those otherworldly moments between night and day. Artist Simon Buckley certainly thought so, leading to a project titled Not Quite Light , where he explored Salford and Manchester during these spellbinding times.

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Architecture Art Artist Exhibition 428

Creative Boom

MARCH 3, 2024

The Peckham design collective has taken a century-old brand and helped make it relevant again. When it comes to ordering flowers on the phone or online, Interflora is probably the most recognised brand in the UK. And that's not surprising because it's been around for over a century. Interflora's roots began in 1920 when two florists in Glasgow and Essex sought to increase their business.

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Creative Boom

MARCH 3, 2024

The London studio's visual identity for a new AI tool, Wonda, avoids adding to the noise with a simple, emotionally engaging design. As our recent special report highlighted, AI is no longer a niche interest but is increasingly integrated into the toolkits of agencies everywhere, and used on a day-to-day basis. And that applies just as much to marketing as anywhere else.

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Marketing Marketing Brand Branding 445

Creative Boom

MARCH 3, 2024

Work by Jiawen Chen Looking to spark your creative juices or discover an exciting new talent for your next project? We've got a selection of 10 amazing illustrators that are sure to inspire you. Looking to commission an illustrator or just seeking fresh visual inspiration for your own work? It's easy to get stuck looking at the same kind of art, time and time again, in a kind of artistic version of an echo chamber.

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Creative Boom

FEBRUARY 25, 2024

The Aussie studio launches a colourful new visual identity for the ice cream brand, with a palette that changes with the seasons and leans into its LGBT+ values. Founded in 2014 by award-winning Australian pastry chef Terri Mercieca, Happy Endings is an ice cream brand defined by colourful chaos. In its own words, it offers consumers "superbly made, scientific beyond belief, high-quality ice cream and dessert [that will] hit you in the face harder than the glowing yellow lights of Blockbuster Vi

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Client Brand Branding Production 439

Creative Boom

FEBRUARY 25, 2024

A new book by Hoxton Mini Press transports us to the heyday of British package holidays in Mallorca, captured through the lens of Trevor Clark. Curated by his son Jake Clark, the collection serves as a poignant retrospective on a transformative period in tourism. In the mid-20th century, the trend of jetting off to the Mediterranean for a holiday gained immense popularity among Brits seeking sun-soaked adventures at an affordable price.

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Tourism Travel Entertainment Publishing 291

Creative Boom

FEBRUARY 20, 2024

London-based photographer Jack Kenyon unwittingly embarked on a six-week trip to India after failing to attend a camel fair. While he may have missed his original reason for jetting out, he instead found the youthful spirit of India and saw the country in a whole new light in his new series of photos titled Bharat Mata. Jack Kenyon has a knack for seeking out the stranger quirks of everyday English life.

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Travel 296

Creative Boom

FEBRUARY 20, 2024

London-based creative Zhanjiang Liu switched to illustration after ten years of working in the design industry. Despite being a relatively new illustrator, his drawings explode off the page with a chaotic intensity as they capture the highs and lows of everyday life. Having previously worked as an art director for commercials at advertising agencies, Zhanjiang Liu felt it was time for something new.

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Creative Boom

FEBRUARY 20, 2024

The latest ad for Cadbury's Creme Egg, led by VCCP London, updates the classic slogan 'How do you eat yours?' for the modern era. The older they get, the more the years start to blur into each other. There can be no better example of this than the message we got from Cadbury saying they're bringing back their classic advertising tagline 'How do you eat yours?'.

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Creative Boom

FEBRUARY 20, 2024

London-based photographer Jack Kenyon unwittingly embarked on a six-week trip to India after failing to attend a camel fair. While he may have missed his original reason for jetting out, he instead found the youthful spirit of India and saw the country in a whole new light in his new series of photos titled Bharat Mata. Jack Kenyon has a knack for seeking out the stranger quirks of everyday English life.

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Travel 322

Creative Boom

FEBRUARY 20, 2024

For the last two years, the volunteer-run charity art project Behind Blue Eyes has shown the value of creativity to Ukrainian children by asking them to capture their lives with disposable film cameras. The resulting photos create a remarkably hopeful portrait of a country ravaged by war and even make dreams come true in the process. The last two years have seen Ukraine change beyond recognition.

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Creative Boom

FEBRUARY 6, 2024

Re-inventing toaster pastries to launch a healthy snack with a dose of childhood hunger pangs. Creating a brand journey that inspires childlike joy was central to the brief Flings gave to the Blurr Bureau studio. Flings is the brainchild of two food entrepreneurs – Dino Vassiliou and Benjamin Outmezguine, who took the much-loved toaster pastry snack and transformed it into a healthier, more natural adult treat.

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Creative Boom

FEBRUARY 7, 2024

Amsterdam-based artist and commercial illustrator Asia Orlando specialises in creating vibrant, playful images that pull viewers in with intricate details. We caught up with her to learn more about her work, how she switched from interior architecture design, and why storytelling is so important to her. It's easy to get lost in the illustrations of Asia Orlando, but that's no bad thing.

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Illustration Illustrator Architecture Art 394

Creative Boom

FEBRUARY 6, 2024

Go-to design team for edgy and cool interiors also chosen to revamp the club's brand. Award-winning studio Run for the Hills had already redesigned the inside of West London hospitality venue Kindred when asked to follow up the work with a new brand identity. Set within a gorgeous grade II listed mansion, Bradmore House, Kindred is a space for co-working, live events and food and drink.

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Illustration Illustrator Brand Branding 408

Creative Boom

FEBRUARY 6, 2024

Brighton-based illustrator Ulrike Marais tackles themes of grief and memory via insects and meals in her latest project, Omi's Dinner Party. Informed by her own experiences of loss, this cookbook cum picture book uses recipes as a way to remember those who are no longer with us. Completed as part of her MA in illustration at Falmouth University, Omi's Dinner Party sees a family of ladybirds work together to make a series of recipes.

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Creative Boom

JANUARY 23, 2024

Leaning into the popularity of memes has often been a half-baked marketing strategy, but few will begrudge Gordon Ramsay having a bite out of his own 'Idiot Sandwich' as he steals the phrase back for his latest show and guest edits the Chef's Special of Sandwich Magazine. The infamously feisty chef held the future of the legendary meme in his hands in 2015 when he placed a slice of bread on either side of talk show host Julie Chen's head and asked her, 'What are you?

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Creative Boom

JANUARY 23, 2024

Ever been tempted to chuck in the 9-5 and follow your dream while travelling the world? That's exactly what illustrator, designer and creative consultant Molly Maine did in 2016, and since then, she's been enjoying the joy of travel while bringing her creative ambitions to life. It's 2016. Molly Maine is single, living alone in London, and working full-time in publishing.

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Creative Boom

JANUARY 23, 2024

How did the London team turn an unconventional brief from a design and manufacturer studio specialising in quality workwear pieces for clients, including Paul Smith and Matches, into a triumphant new brand? We find out more. It's not often you get a brief from a client that says, 'We want it to feel a little bit wrong' - the usual parameters normally focus on finding the perfect identity for the brand.

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Manufacturing Client Brand Branding 501

Creative Boom

JANUARY 23, 2024

The themes of guilt and pleasure fascinate art student Irene Chung , whose latest work is influenced by a series of interviews with women working in the food and wine sector who are closer to daily temptations than most of us. Creative Boom had a chat with Irene about her multi-discipline approach. Everyone has their guilty pleasures. Don't they? But what exactly are they?

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Creative Boom

JANUARY 19, 2024

How often do you get a chance to design the packaging for an iconic product known across the world? When it comes to packaging design, it's great to work on fresh and disruptive new products. But at the end of the day, wouldn't it be amazing to see your designs on a truly iconic brand sold in retailers up and down the country? Such an opportunity rarely, if ever, presents itself.

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Templates Brand Branding Packaging Design 401

Creative Boom

DECEMBER 19, 2023

How can you segue from the cosy cold of Christmas to the scorching sun of a summer holiday? Leo Burnett's latest ad for holiday brand TUI leads the way. When trying to convey a message in a matter of seconds, you want to keep things as simple as possible. But sometimes, things just aren't that simple. Take, for example, the fact that many people tend to book their holidays around Christmas time.

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Travel Brand Branding Agency 349

Creative Boom

DECEMBER 19, 2023

We appraise the Welsh studio's latest short film and explain some of its background. It's quite incredible what you can create with free software these days. Case in point: Welsh CGI and animation studio Bomper Studio recently harnessed Blender and Unreal Engine to create a new short, Laundry Day. In case you didn't know, 3D graphics software Blender is an entirely free and open-source 3D creation suite.

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Creative Boom

DECEMBER 19, 2023

CBD is a fast-emerging category, but what's the best way to market it? NotOnSunday's experience in branding Unspun offers a number of useful pointers. Many people are talking about CBD right now, but what exactly is it? Well, for the uninitiated, CBD stands for cannabidiol, which is a chemical compound found in the cannabis plant. However, unlike tetrahydrocannabinol (THC), the cannabinoid found in marijuana, CBD does not produce a psychoactive effect or a 'high' sensation.

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Brand Branding Packaging Design Production 432

Creative Boom

DECEMBER 19, 2023

Droga5 London is taking viewers on an unpredictable journey with its debut work for Royal Enfield. Read on to discover the thinking behind the campaign. Motorcycling is fast, it's wild, and it's unashamedly cool and rebellious. But at the same time, even the most uncompromising Hell's Angel doesn't actually want to take unnecessary risks with their life.

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Brand Branding Sports Advertising 366

Creative Boom

DECEMBER 19, 2023

A typeface inspired by the waggle dance of a bee and illustrations that help visualise the location and seasons behind each product – OMSE ends the year on a high with its new identity for a British honey brand that aims to "free the bee". Did you know that honey is the world's third most faked food product? No, we didn't either. That's where Black Bee Honey does things differently.

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