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Creatives reveal how they found their best clients

Creative Boom

Image licensed via Adobe Stock It's all very well offering advice in theory, but how do freelancers and studios actually find their dream clients in practice? When you look at your list of clients, we all have a favourite. So many great clients have come to me through weak ties," she says. Or they might be anything in between.

Client 461
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Tips from a marketing expert on how to sell yourself as a graphic designer

Creative Boom

If you're freelance, you need to sell yourself to clients. But either way, you may well be thinking in frustration: "I'm a graphic designer, not a marketing expert!" Start simple There's so much to consider when it comes to marketing you often won't know where to begin. Do high-end clients care about your Instagram?

Marketing 402
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Noah Mooney's bubbly branding for B Street Flea market is an inviting treat

Creative Boom

-based designer about how he created a cohesive visual identity for a new seasonal flea market. Traditionally, city centre markets didn't really need much in the way of branding other than maybe a sign at the entrance. At the same time, the more niche and specialist markets will attract certain people to travel long distances to visit.

Marketing 394
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A helpful guide to marketing for creative freelancers who want to quit Instagram

Creative Boom

If IG has become too exhausting, what marketing alternatives are there? If you're looking for free or affordable options to market yourself, don't fret! It's an important overview of how this type of search engine marketing works. Then, you have to market your newsletter on your website. We explore some options.

Freelance 511
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12 Ways to Find Potential Clients on Instagram

Inkbot Design

12 Ways to Find Potential Clients on Instagram Instagram is home to over 2 billion monthly active users. With such a massive user base, it's unsurprising that many businesses and entrepreneurs leverage Instagram to find potential clients. Intrigue potential clients to follow you for more.

Client 77
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Brand Differentiation: How to Stand Out in a Saturated Market

Canny

In a saturated market where everyone is shouting their message, brand differentiation is a fundamental strategy to help you stand out. A saturated market is one where too many companies are fighting for the same pool of customers, meaning the value of a product or service is often missed.

Marketing 148
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Your Step-by-Step Guide to Event Design

Canny

Event design is about more than just making something look nice. Regardless of what type of event you’re running, whether it’s a lunch and learn, a networking event, or a conference, you want to make sure your attendees find it worthwhile. What Is Event Design?