Design Wizard

MARCH 29, 2021

12 Product Marketing Ideas. Creating a new product takes a lot of time and work. Then, after all of that work is over, you need to figure out how to market a product. There are now more marketing tools than ever before. Email marketing. Virtual events for a Product. Product giveaways/contests.

Marketing 142

Marketing Marketing Production Programming 142

Inkbot Design

APRIL 28, 2024

Creative Packaging Design: Elevating Product Branding Do you know that feeling when you find a package so visually appealing that you just have to pick it up? It seizes attention, provokes curiosity and creates an emotional bond between people and the brand. Product packaging is where creativity becomes marketing gold.

Packaging Design 65

Packaging Design Production Brand Branding 65

Just Creative

SEPTEMBER 23, 2020

Brands can no longer get by without adding video to their arsenal of marketing tools. Some brands have even found great success in making video the central part of their marketing efforts. Why is Video Marketing Important? Videos can also help you showcase your brand and products like no other marketing approach.

Marketing 342

Marketing Marketing Brand Branding 342

Inkbot Design

MARCH 18, 2024

Vintage Branding: Reviving the Classics for Modern Marketing In the fast-paced marketing world, where trends come and go faster than you can say “influencer campaign,” there's one approach that never seems to go out of style: vintage branding. And that's where vintage branding shines.

Marketing 77

Marketing Marketing Brand Branding 77

Inkbot Design

FEBRUARY 3, 2024

40+ Essential Tools for Branding and Marketing Establishing a strong, recognisable brand is crucial for any business looking to stand out in a crowded marketplace. This comprehensive guide explores the must-have tools for branding to help convey what your company represents and attract your ideal audience.

Marketing 75

Marketing Marketing Brand Branding 75

Inkbot Design

OCTOBER 16, 2023

Product Packaging Design: Creating Memorable Brand Experiences In today's ultra-competitive marketplace, your product's packaging design has never been more critical. The difference a great package can make is enormous: influencing the perception of the item inside, creating brand love – and driving sales.

Packaging Design 93

Packaging Design Production Brand Branding 93

Creative Market

DECEMBER 16, 2021

2021 was an amazing year at Creative Market thanks to all the talented designers who put their very best work out there. We saw so many one-of-a-kind products from both newcomers and seasoned veterans climbing to the top of the charts! Extraordinary products don’t just sell well, they must perform well. Great product!

Production 128

Production Marketing Marketing Fonts 128

Canny

OCTOBER 30, 2023

Drinks branding needs to be effective as you’re competing for consumer attention before they’ve even had a chance to taste what’s inside. However, the one thing all of these drinks have in common is their effective branding and the way they connect with customers.

Brand 78

Brand Branding Marketing Marketing 78

Inkbot Design

JANUARY 6, 2024

12 Best Marketing and Branding Strategies Building a solid brand and implementing effective marketing strategies are crucial to business success. Defining Marketing and Branding Before diving into specific strategies, it's essential to understand the difference between marketing and branding.

Marketing 86

Marketing Marketing Brand Branding 86

Inkbot Design

JANUARY 14, 2024

The Power of Colour in Branding and Marketing Colour plays a vital role in branding and marketing. This article explores the psychology and impact of colour in branding and marketing. This article explores the psychology and impact of colour in branding and marketing.

Marketing 70

Marketing Marketing Brand Branding 70

Inkbot Design

JULY 7, 2023

How to Market Your Brand on Social Media It's fascinating to witness how startups, small businesses, and even large companies have recognised the tremendous potential of social media as a powerful marketing tool. They use these platforms efficiently to promote their products and services to a broader audience.

Media 102

Media Marketing Marketing Brand 102

Graphic Design Junction

MAY 17, 2024

Product packaging plays a great role in establishing a brand identity and making a lasting impression on customers who eagerly purchase products offline or online. Well, effective packaging goes beyond initially capturing attention – it communicates the essence of a brand.

Graphic Design 84

Graphic Design Production Graphic Packaging Design 84

Inkbot Design

APRIL 11, 2023

How To Use Influencer Marketing To Boost A Brand The influencer marketing industry has never been stronger, and it's expected to grow considerably. According to Statista, the global influencer marketing market was valued at US$16.4 Understanding Brand Awareness So, what exactly is brand awareness?

Marketing 127

Marketing Marketing Brand Branding 127

Inkbot Design

OCTOBER 6, 2022

Instagram Marketing Guide for Next-Gen Marketers. Let us understand how Instagram works before moving on to marketing. Naturally, brands had to devise strategies to leverage Instagram and use it to market their products and services. To do this, brands come up with various new trends and techniques.

Marketing 133

Marketing Marketing Media Brand 133

Inkbot Design

AUGUST 21, 2023

15 Small Business Marketing Ideas to Skyrocket Your Brand Welcome to an in-depth look at cutting-edge small business marketing ideas that can take your brand's reach and revenue to new heights in 2023. We'll also look at data-backed trends that indicate where marketing is headed in 2023 and beyond.

Marketing 79

Marketing Marketing Brand Branding 79

Inkbot Design

JULY 16, 2023

Sticker Marketing: Unleashing Creativity and Boosting Brand Awareness Imagine walking down a bustling street surrounded by a sea of advertisements. In this crowded marketing landscape, how can businesses stand out and capture the hearts of their target audience? Now, why are stickers such a fantastic marketing tool?

Marketing 73

Marketing Marketing Brand Branding 73

Inkbot Design

MAY 17, 2022

Top 10 Tips for Branding Products. Whether you’re an entrepreneur who has just launched a product or are looking to improve upon an existing brand, this short guide will help you understand what makes products memorable and how to communicate that value. 1 – Create a strong brand identity.

Production 90

Production Brand Branding Fonts 90

Inkbot Design

MAY 8, 2024

Brand Consistency: The Cornerstone of Memorable Brands Well, let’s begin with a thought experiment. This is why brand consistency is so vital. A solid and consistent brand is a compass for your customers through various options. This is why having a consistent look and feel across all your branded assets is essential.

Brand 94

Brand Branding Marketing Marketing 94

Inkbot Design

MAY 21, 2024

Holiday Marketing: Sleigh Your Sales Strategy Oh, the holidays – that enchanting season when the world becomes a little brighter, bellies a little fuller and wallets… well, a little lighter. And that’s where holiday marketing comes in, ya filthy animals – your secret weapon to sleighing the competition. But for businesses?

Marketing 67

Marketing Marketing Production Brand 67

Inkbot Design

FEBRUARY 24, 2024

Online Video Marketing: Essential to Digital Advertising Video content has become integral to digital marketing strategies. Online video allows brands to visually engage their target audience and communicate their messaging in creative and memorable ways. Stories communicate messages and meaning in a more relatable way.

Advertising 72

Advertising Advertising Marketing Marketing 72

Inkbot Design

APRIL 17, 2024

Omnichannel Fitness Marketing Strategies [2024 Update] The fitness industry has experienced a significant transformation in recent years. As consumer behaviour shifts to a digital-first mindset, fitness brands must adapt their marketing strategies to effectively stand out and engage their target audience.

Marketing 77

Marketing Marketing Media Brand 77

Canny

SEPTEMBER 25, 2023

Making informed branding decisions is key to driving business success. In any industry, competition is fierce and consumer preferences shift rapidly meaning the significance of effective branding cannot be overstated. Branding decisions are complex, and some you might not have even considered.

Marketing 78

Marketing Marketing Brand Branding 78

Inkbot Design

OCTOBER 6, 2023

AI in Branding: Exploring the Future of Marketing Artificial Intelligence (AI) has become a game-changer in branding, revolutionising how businesses connect with their target audience and deliver personalised experiences. Let's explore the role of AI in branding and some exciting trends shaping the future of AI in marketing.

Marketing 83

Marketing Marketing Brand Branding 83

Inkbot Design

JULY 9, 2023

Top 10 Packaging Design Tips for Captivating Products Did you know that packaging plays a vital role in influencing purchasing decisions? How you package your product can make or break its success in the market. Did you know that 64% of consumers try a new product simply because the packaging catches their eye?

Packaging Design 143

Packaging Design Production Brand Branding 143

Inkbot Design

MAY 20, 2024

Branding Basics: 11 Keys to Building Brand Identity Indeed, you must have heard the word “branding” being mentioned quite often recently- by marketers, entrepreneurs and even social media influencers. And why should one focus on creating a powerful brand for their business, product or personal venture?

Brand 80

Brand Branding Production Marketing 80

Inkbot Design

OCTOBER 10, 2022

How to Optimise Your Brand Logo For Better Marketing. Businesses use brand logos all around the world as an easy way of differentiating themselves from competitors. Many brands put the cart before the horse by spending too little time creating a unique logo design that will draw customers in and keep them coming back for more.

Marketing 117

Marketing Marketing Brand Branding 117

Inkbot Design

APRIL 20, 2024

Ethical Marketing Trends in 2024 and Beyond According to a study, 81% of customers believe companies should help save the environment. Ethical Branding Many businesses believe that they sow the seeds of happiness, kindness, and well-being because they do ethical business. Therefore, brands form themselves as environmentally-cautious.

Marketing 68

Marketing Marketing Media Brand 68

Inkbot Design

JUNE 14, 2022

Why Brand Personality is Crucial for Brands to Market Better. Brand personality refers to the brand's unique characteristics that distinguish it from competitors. These characteristics can be related to the product itself (e.g., a particular feature), its price, or its location in the market.

Marketing 72

Marketing Marketing Brand Branding 72

Inkbot Design

AUGUST 11, 2023

7 Search Engine Marketing Trends To Be Aware Of The digital marketing landscape is in a constant state of evolution. This is especially true regarding search engine marketing trends, where ongoing algorithm updates and innovations necessitate flexibility and forward-thinking approaches.

Marketing 139

Marketing Marketing Brand Branding 139

Inkbot Design

OCTOBER 15, 2023

Brand Differentiation: How to Stand Out in a Competitive Market If a business wants to get noticed in a crowded market, it must find ways of standing out from its rivals. This is known as brand differentiation and involves creating features, benefits or characteristics that set the company apart.

Marketing 93

Marketing Marketing Brand Branding 93

Graphic Design Junction

DECEMBER 8, 2021

For almost a decade now, influencer marketing has been on the rise as more and more social media platforms start utilizing it. Influencer marketing consists of social media personalitie s , or ‘ influencers ’ as they call themselves, advertise different products or services on their social media platforms. million market.

Marketing 117

Marketing Marketing Brand Branding 117

Noupe

SEPTEMBER 10, 2021

Two of those will undoubtedly be your branding and your marketing. One of these is how your brand looks. But in reality, brand owners, marketing managers, and other specialists rarely understand how the two work in unison. Why marketing and branding need each other. Source: Concrete Jungle.

Marketing 123

Marketing Marketing Brand Branding 123

Inkbot Design

DECEMBER 20, 2023

Ultimate Guide to Video Marketing on YouTube Video marketing has exploded in popularity over the last decade. YouTube, in particular, has become the go-to platform for brands looking to engage with audiences through video content. 90% of the best-performing content marketing includes video. How will you captivate them?

Marketing 79

Marketing Marketing Arts and Crafts Brand 79

Inkbot Design

FEBRUARY 29, 2024

How to Manage a Marketing Budget A marketing budget is a plan that outlines the costs associated with marketing efforts over a specific period. A well-managed marketing budget is critical for any business wanting to grow and succeed. Setting your overall budget guides the scope of marketing activities possible.

Marketing 68

Marketing Marketing Media Advertising 68

The Branding Journal

JANUARY 12, 2022

The dog food market is growing and becoming more and more saturated. According to a 2018 article by Pet Food Processing , the number of pet food brands in the US at the time was 630, with a 71% increase since 2011. In a market like this, differentiation is essential, and brands must address more niche needs.

Marketing 52

Marketing Marketing Production Brand 52

Inkbot Design

NOVEMBER 3, 2023

Strategic Brand Positioning: Standing Out in a Crowded Market The marketplace is noisy. In a world dominated by parity, how can your brand hope to stand out? Your brand has a choice. What Is Brand Positioning and Why Does It Matter? Ask questions like: What meaningful problems does my product solve?

Marketing 83

Marketing Marketing Brand Branding 83

Inkbot Design

JULY 15, 2023

Crafting a Winning Brand Positioning Strategy for Market Success Have you ever wondered what sets successful companies apart from the rest? How do some brands capture the hearts and minds of their target audience while others struggle to make a lasting impression? Now, what exactly is brand positioning? That's right!

Marketing 71

Marketing Marketing Brand Branding 71