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Types of Advertising: Traditional vs Digital Strategies

Inkbot Design

Types of Advertising: Traditional vs Digital Strategies Advertising is a critical component of most marketing campaigns and business growth strategies. With so many options, it can get overwhelming to determine the suitable advertising types and mediums to use. Full-page glossy magazine ads also offer a high visual impact.

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Top 20 Best Advertising Campaigns of All Time

Inkbot Design

Top 20 Best Advertising Campaigns of All Time To successfully sell a new product or service, it is necessary to ensure that potential customers are aware of it. Even if a product or service is the best in the industry, it will only be successful with proper presentation and promotion. This is why advertising campaigns are so important.

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Out-of-Home Advertising: An Unconventional Approach

Inkbot Design

Out-of-Home Advertising: An Unconventional Approach Out-of-home (OOH) advertising, also known as out-of-home media or outdoor advertising , refers to any type of marketing that reaches consumers when they're outside of their homes. Pushing the boundaries of outdoor advertising leads to inventive concepts that stand out.

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Film Fest Gent's animated rebrand contains a clever nod to the nature of movies

Creative Boom

To make the occasion, it teamed up with advertising and design agency Mutant™ to create a colourful, moving rebrand that pays homage to its history while looking to the future. This year's festivities saw Film Fest Gent hit a significant milestone in the shape of its half-centenary.

Animation 383
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Film Fest Gent's animated rebrand contains a clever nod to the nature of movies

Creative Boom

To make the occasion, it teamed up with advertising and design agency Mutant™ to create a colourful, moving rebrand that pays homage to its history while looking to the future. This year's festivities saw Film Fest Gent hit a significant milestone in the shape of its half-centenary.

Animation 285
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Bong paintings and black cats playing poker: new show lets disruptive artist duo off the leash

Creative Boom

International buzz Ricardo has gained rapid recognition for his uninhibited, acidic and compelling works, which often explore branding, advertising, and consumerism, themes inspired by his time studying fashion design before his career pivoting to art. Ricardo has himself referred to these pieces as "naive figurative".

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Universal Favourite creates fun, engaging identity for youth theatre company

Creative Boom

They create, present and tour performances powered by imagination and boundless fun. The logo can also be shortened to a 'Monkey Baa' masthead, adding impact to applications that advertise theatre shows. And when it came to inspiration, the team weren't short of sources to draw on.

Brand 467