Creative Boom

SEPTEMBER 25, 2023

And in an era dominated by digital, one might be tempted to think that print has lost its relevance. For graphic designers especially, print magazines offer a source of inspiration that's tangible and immersive and presents content in a completely different visual way to digital. It's available in both print and digital editions.

Magazine 493

Magazine Graphic Design Print Graphic 493

Inkbot Design

JANUARY 13, 2024

What is Digital Branding? Benefits & Strategies Digital branding is establishing a brand identity and reputation online through the strategic use of digital media and technology platforms. Agile Brand Management The digital landscape evolves quickly. Differentiation The digital landscape is increasingly crowded.

Digital 79

Digital Brand Branding Media 79

Just Creative

FEBRUARY 15, 2020

In the evolving world of digital marketing, video advertising is the trend for 2020. I’m hear to tell you whether businesses should shift budgets to YouTube pre-roll advertising. Like many types of advertising, pre-roll ads are interruptive. You don’t have to get carried away with expensive video production.

Advertising 241

Advertising Advertising Marketing Marketing 241

Inkbot Design

DECEMBER 15, 2023

Why Are Logos Important in Advertising? Logos are one of the most vital elements of any advertising campaign. As the visual face of a brand, a logo conveys what a company or product is all about at a glance. But why exactly are logos so crucial for effective advertising ? This comprehensive guide examines the key reasons.

Advertising 96

Advertising Advertising Brand Branding 96

Design Wizard

SEPTEMBER 1, 2021

Discover creative advertising ideas to stop your target audience in their tracks and stand out from your competitors. Creating fresh advertising content that hooks your customers is getting trickier as attention spans shorten the huge number of ads that fight for your target audience’s attention. Safeguard Hygiene.

Advertising 148

Advertising Advertising Arts and Crafts Media 148

UX Collective

SEPTEMBER 1, 2021

Illustration: Denis Novikov Digital, digital, digital. Among the many things this pandemic has shown, the need to develop a digital presence took centre stage and demonstrated how some brands have probably been clinging onto their real-life, physical origins for one year too many. Where do we go from there?

Advertising 124

Advertising Advertising Digital Brand 124

Inkbot Design

FEBRUARY 14, 2023

Top 20 Best Advertising Campaigns of All Time To successfully sell a new product or service, it is necessary to ensure that potential customers are aware of it. Even if a product or service is the best in the industry, it will only be successful with proper presentation and promotion. What are Advertising Campaigns?

Advertising 114

Advertising Advertising Marketing Marketing 114

Inkbot Design

FEBRUARY 6, 2024

Digital Art Marketing: How to Develop a Strategy The world of art is rapidly adapting to the digital age. As consumer behaviours and technology continue to evolve, artists and galleries must embrace digital art marketing to connect with new audiences and art buyers. Social media and digital content improve discoverability.

Digital 91

Digital Marketing Marketing Art 91

Inkbot Design

SEPTEMBER 28, 2023

Newspaper Advertising Guide: The Power of Paper In today's increasingly digital world, it may seem old-fashioned to advertise in print newspapers. However, newspaper advertising still packs a powerful punch that can boost your business. Your advertisement becomes part of that trusted environment.

Advertising 72

Advertising Advertising Marketing Marketing 72

Inkbot Design

JANUARY 6, 2024

Designing For Print Vs Digital: The Differences The debate between print and digital design has raged for years. What key differences must designers consider with emerging new technologies when creating physical print mediums versus digital platforms? Print products rely on the CMYK (cyan, magenta, yellow, black) colour format.

Digital 84

Digital Print Layout Arts and Crafts 84

Inkbot Design

DECEMBER 27, 2023

Learn Digital Marketing: The Complete Guide for Beginners Digital marketing has revolutionised how businesses promote their products and services. With over 5 billion internet users worldwide, digital platforms provide unmatched opportunities to reach, engage, and convert customers. Why Learn Digital Marketing?

Marketing 73

Marketing Marketing Digital Media 73

Inkbot Design

MAY 2, 2023

Guerrilla Advertising: How to Make Your Brand Stand Out Guerrilla advertising (or guerrilla marketing) is a term that describes the process of utilising unconventional and sometimes illegal tactics to generate free publicity for a brand, product, or service. And I bet you can think of a few more.

Advertising 72

Advertising Advertising Brand Branding 72

Inkbot Design

FEBRUARY 8, 2023

20 Major Benefits of Advertising for your Business Whether you have started a new business or want to take your small business to new heights of success, you need to promote your business to your potential customers. Advertising is about targeting the right audience and promoting your products or services at the right time.

Advertising 63

Advertising Advertising Marketing Marketing 63

Inkbot Design

OCTOBER 20, 2023

Display advertising, a crucial aspect of digital marketing , refers to visual advertisements on websites, apps, and social media platforms to promote products or services. Display advertising serves various purposes, including enhancing brand visibility , driving website traffic, and generating leads or conversions.

Advertising 74

Advertising Advertising Banners Brand 74

Inkbot Design

NOVEMBER 3, 2023

Out-of-Home Advertising: An Unconventional Approach Out-of-home (OOH) advertising, also known as out-of-home media or outdoor advertising , refers to any type of marketing that reaches consumers when they're outside of their homes. This includes billboards, transit advertising, and street furniture like bus shelters and kiosks.

Advertising 84

Advertising Advertising Digital Media 84

Inkbot Design

JUNE 4, 2023

Online Advertising: A Comprehensive Guide to Success If you're reading this, chances are you're seeking strategies to survive and thrive in this increasingly competitive landscape. So, let's stop tiptoeing around the edges of this expansive digital ocean. It's high time we took a deep dive to uncover the secrets of online advertising.

Advertising 72

Advertising Advertising Marketing Marketing 72

Template Monster

MAY 19, 2023

The field of Internet advertising is undergoing a sea change as a result of the advent of artificial intelligence. From customer profiling to targeted communications, AI in digital marketing has the potential to completely transform the advertising sector. Smart and precise advertising targeting. Personalization.

Marketing 97

Marketing Marketing Digital Internet and Software Development 97

Inkbot Design

MARCH 13, 2023

9 Common Digital Marketing Mistakes You Need to Avoid Are you worried that your attempts at digital marketing aren't working? This article will look at nine common errors that organisations make while using a digital marketing strategy and how to avoid them. Are you attempting to grow your business and enhance conversions?

Marketing 135

Marketing Marketing Digital Internet and Software Development 135

Inkbot Design

AUGUST 25, 2022

How To Use Digital Marketing to Promote Your Business. Digital marketing promotes your business online through various mediums such as blogs, videos, and social media platforms. Digital marketing has changed our lives forever. It has made our life easier, more productive, and more fulfilling. What is Digital Marketing?

Marketing 100

Marketing Marketing Digital Internet and Software Development 100

Just Creative

MARCH 22, 2020

Whatever the case may be, when these monumental years roll around, brands tend to go all out and try to outdo each other in terms of advertising, coming up with even more elaborate campaigns than usual. In the sphere of digital marketing, there are plenty of tactics that are already working well this year. Which is great, by the way.

Marketing 247

Marketing Marketing Digital Production 247

Inkbot Design

OCTOBER 9, 2023

PPC Advertising: Boost Your Business with Pay-Per-Click Marketing If you're in the business of online advertising , chances are good that you've heard of pay-per-click (PPC) advertising. This digital marketing model lets advertisers pay a fee each time their ads get clicked. What Is PPC Advertising?

Advertising 85

Advertising Advertising Marketing Marketing 85

Inkbot Design

OCTOBER 13, 2022

Branding in the Digital Age: Where's the Value? When a consumer identifies a product or service with a brand, they form a relationship with the brand and the products or services it represents. Branding is even more critical as digital technologies continue disrupting industries and markets. Why is your company called X?

Digital 129

Digital Brand Branding Marketing 129

Inkbot Design

DECEMBER 7, 2022

Benefits of 2D & 3D Animated Videos in Advertising. Brands use various means to promote their services or products. From these changes to the digital world, brands have more freedom and options to choose from through 3D animation video services. Animated Video Advertisements. What are animated video advertisements?

Advertising 72

Advertising Advertising Animation Marketing 72

Creative Boom

OCTOBER 1, 2023

A new campaign for The Improv comedy club chain by Here Be Dragons has a lesson to teach anyone who works in advertising. So it's strange, really, that creatives don't make more use of FOMO in their advertising campaigns. We all know that FOMO ('Fear of Missing Out') is a powerful psychological motivator.

Marketing 343

Marketing Marketing Advertising Advertising 343

Just Creative

NOVEMBER 19, 2020

One of the most effective ways you can monetize your YouTube videos is with private label products. What Are Private Label Products? Private label selling is a type of eCommerce business where you sell products under your own brand name. You will pay to have the products produced, and then sell them to your customers.

Production 248

Production Manufacturing Marketing Marketing 248

Inkbot Design

MAY 17, 2022

Top 6 Digital Marketing Trends for Your Small Business. We are in the second quarter of 2022, where keeping up with dynamic digital marketing trends may seem challenging, but business owners need to do so. Small to mid-sized business owners struggle to adapt to shifting consumer behaviour while digital marketers embrace the chance.

Marketing 134

Marketing Marketing Digital Advertising 134

Moo

NOVEMBER 4, 2022

The world is changing – and so is advertising. Dave Weist, executive creative director at MullenLowe Boston, tells us about the power of (good) advertising to shift perceptions – and why it matters. A data-driven approach doesn’t mean modern advertising is deprived of an emotional dimension, though. Advertising for the future.

Advertising 98

Advertising Advertising Brand Branding 98

Inkbot Design

APRIL 26, 2024

GDPR: How Data Privacy Shook Up Digital Marketing Back in the early days of the internet, nobody cared about data privacy. Brands took users’ digital footprints for granted; they feasted on consumer data and served us targeted ads like it was nothing. But with everything going digital came a realisation.

Marketing 66

Marketing Marketing Digital Brand 66

Noupe

FEBRUARY 12, 2024

Are you a seller and want to sell your products faster and smarter than others? During the process, you might face several challenges while promoting and delivering your products or services to customers. In this guide, we will briefly explain to you how to sell your product or service faster and smarter.

Production 117

Production Marketing Marketing Media 117

Noupe

DECEMBER 21, 2022

Custom-designed products are definitely a rising trend, and for an eCommerce business owner like you, coping with the latest trends and coming up with ideas to sell products is the best approach to success. Why Sell Custom Products? Yes, there are other ideas to follow, but what’s so special about selling custom products ?

Production 109

Production Manufacturing Print Marketing 109

Canny

MARCH 4, 2022

Right now, there are dozens, if not hundreds, of product management books out there. With more books comes more research, and the last thing anyone wants to do is spent hours trawling through book sites in search of the best product management books. Here are the best product management books that we just can’t put down!

Product Management 146

Product Management Production Patterns Marketing 146

UX Collective

JUNE 11, 2023

This article approaches Artificial Intelligence from the perspective of Product Managers, aiming to analyze how these changes will impact digital products and their associated businesses. Regular tech improvements: They contribute to better products and services, but they don’t revolutionize the industry.

Production 75

Production Product Management Digital Manufacturing 75

Noupe

APRIL 29, 2022

That is exactly why digital branding is so important for your company. To help you reach online success, here are some of the most essential digital branding guidelines you should follow: Invest in branding. Just like any other branding strategy, your digital campaign should have established branding elements in place as well.

Digital 117

Digital Brand Branding Marketing 117

Inkbot Design

MARCH 6, 2024

10 SEO Benefits Of Embracing Digital Transformation In today's rapidly evolving digital landscape, staying ahead of the competition is crucial for businesses of all sizes. In 2024, the importance of embracing digital transformation becomes even more apparent, particularly regarding search engine optimisation (SEO).

Digital 74

Digital Marketing Marketing Brand 74

Inkbot Design

APRIL 3, 2023

The Art of Effective Advertising: How to Make Your Message Stick Hey there, my fellow marketers! It's no secret that we live in a world where advertising is everywhere we look. With all this noise, how can we create advertising that stands out and makes a lasting impact? But let's be clear: not all advertising is created equal.

Advertising 45

Advertising Advertising Arts and Crafts Art 45

Inkbot Design

FEBRUARY 23, 2024

False Advertising: Deceitfully Promoting Products and Services False advertising uses false, misleading, or unsubstantiated claims to promote a product, service, or brand. It involves exaggerating the benefits or features of a product to get consumers to buy it. What is False Advertising?

Advertising 72

Advertising Advertising Production Marketing 72

Inkbot Design

JUNE 28, 2022

How Outdoor Advertising Can Help Grow your Business. It's no secret that outdoor advertising can boost a brand's visibility. Outdoor advertising is a proven way to generate leads and build brand recognition. Outdoor advertising is not a cost-effective marketing strategy for every business.

Advertising 72

Advertising Advertising Marketing Marketing 72