Inkbot Design

AUGUST 21, 2023

15 Small Business Marketing Ideas to Skyrocket Your Brand Welcome to an in-depth look at cutting-edge small business marketing ideas that can take your brand's reach and revenue to new heights in 2023. We'll provide actionable tips to refine your marketing strategy based on the latest market research and real-world examples.

Marketing 79

Marketing Marketing Brand Branding 79

Inkbot Design

MAY 12, 2023

Liquor Branding: Crafting an Irresistible Identity In a world where an impressive 30,000 new spirits products were launched globally in 2022 alone, standing out on the crowded shelves of a liquor store is no mean feat. It's a crafty art that shapes consumer perceptions, fosters brand loyalty and create enchanting experiences.

Brand 56

Brand Branding Arts and Crafts Marketing 56

Inkbot Design

OCTOBER 31, 2023

How to Craft a Digital Brand Strategy That Connects In the crowded and noisy online world, standing out with a digital brand strategy is more complicated than ever. ” This remains true even as marketing channels and strategies have radically shifted. But just as important is crafting a distinct brand voice.

Digital 81

Digital Brand Branding Arts and Crafts 81

Inkbot Design

APRIL 7, 2024

It’s quickly becoming a very powerful tool in our daily lives, whether we’re trying to build up our brand or looking for ways to market our business more effectively. Crafting a Killer Bio Your bio is your virtual handshake, so make it count. Business Marketing Hacks: Boost Your Brand's Reach Now, let's talk business.

Media 82

Media Arts and Crafts Marketing Marketing 82

Inkbot Design

MARCH 24, 2023

In the following sections, we will delve into some of the most exciting and rewarding career options for the creatively inclined, shining a light on established fields such as advertising and marketing and examining the emerging and rapidly evolving areas of digital media and video game design.

Entertainment 45

Entertainment Arts and Crafts Advertising Advertising 45

Inkbot Design

MARCH 29, 2023

The Art of Planning for Growth: Tips and Strategies In the competitive world of business, stagnation is not an option. ” Success in a highly competitive market requires careful planning and clear objectives. Firstly, developing a timeline is essential when crafting an effective action plan.

Art 72

Art Arts and Crafts Marketing Marketing 72

Inkbot Design

APRIL 19, 2024

Consider this: you’ll spend most of your waking hours working; wouldn’t it be great if those tasks were things which truly entertained or engaged with your mind? This could mean working at an advertising agency, publishing house, tech company or even non-profit organisation, which may need your services occasionally. Absolutely!

Self-employed 76

Self-employed Arts and Crafts Fashion Interior Design 76

Creative Review

NOVEMBER 12, 2021

Ringan Ledwidge’s advertising work was marked by an ability to turn a 60-second spot into a slice of mini cinema that, while keeping the brand’s message front of mind, always hinted at much wider narratives. He brought a very human, emotional touch to his advertising stories, which could be funny, sexy or packed with pathos.

Arts and Crafts 111

Arts and Crafts Advertising Advertising Filmmaking 111

Inkbot Design

DECEMBER 29, 2023

Marketing vs Advertising: A Comprehensive Comparison When promoting a business, product or service, the terms “marketing” and “advertising” often get used interchangeably. Understanding the key differences between marketing vs advertising is essential for crafting an effective promotional plan.

Advertising 80

Advertising Advertising Marketing Marketing 80

Inkbot Design

MARCH 1, 2024

11 Luxury Brand ing Trends To Pay Attention To The luxury goods market has seen tremendous growth over the past decade, fueled by rising incomes and changing consumer attitudes, especially among younger generations like Millennials and Gen Z. Globalised Tastes Increasingly connected global consumers are exposing luxury brands to new markets.

Brand 71

Brand Branding Arts and Crafts Digital 71

Inkbot Design

APRIL 15, 2024

E-commerce: The Gateway to Retail Therapy An e-commerce website can be your ticket to success if you are good at recognising mass-market consumer products. In addition, never underestimate the power of Influencer Marketing plus Social Media; these two could be game changers in driving traffic (and sales!) towards any digital shop.

Internet and Software Development 68

Internet and Software Development Consulting Marketing Marketing 68

Canny

MAY 7, 2024

It’s a daily visit for the Canny team that we rely on for sparking ideas and refining our craft. Interbrand’s Best Brands This annual report from Interbrand provides a comprehensive analysis of how the world’s top brands achieve and maintain their market leadership. Here are some of the best longer form pieces we’ve read.

Brand 78

Brand Branding Templates Marketing 78

Inkbot Design

MAY 6, 2024

11 Inexpensive Branding Strategies on a Budget Have you ever felt that only big companies with huge marketing budgets can afford to have stellar branding? Aim to craft a brand identity that sets you apart and resonates with these ideal buyers' specific desires/needs. Think again. Get creative and look for budget-friendly options!

Brand 70

Brand Branding Marketing Marketing 70

Inkbot Design

JANUARY 24, 2024

Ukiyo-e: The Origins of Creative Printing Ukiyo-e , or “pictures of the floating world,” were popular Edo-period woodblock prints and paintings depicting entertainment districts and daily life scenes. Post-War Graphic Design After WWII, Japan rebuilt while embracing traditional art and international modernism in graphic design.

Graphic Design 40

Graphic Design Graphic Arts and Crafts Print 40

Inkbot Design

MARCH 30, 2023

This has made sports branding an increasingly sought-after technique in marketing today – one that seeks to establish a unique image or identity for teams, athletes, and events that successfully capture fans' hearts. The global sports market is booming, with estimates valuing it at almost $500 billion !

Sports 80

Sports Brand Branding Arts and Crafts 80

Inkbot Design

SEPTEMBER 16, 2023

Top 10 Best Print Ads of All Time: Advertising Examples With digital channels like social media and pay-per-click dominating marketing budgets, many assume that creative print ads no longer play a significant role in brand awareness and lead generation. Over 80% of people find print marketing more impactful than digital ads.

Advertising 98

Advertising Advertising Print Arts and Crafts 98

Inkbot Design

NOVEMBER 14, 2023

30+ Innovative Signage Ideas: How to Make Your Business Stand Out Signage plays a crucial role in marketing and branding for businesses. Your signage can become an invaluable marketing asset with the right innovative approach. Sign toppers provide free advertising from above that catches the eye.

Arts and Crafts 97

Arts and Crafts Digital Brand Branding 97

Inkbot Design

APRIL 6, 2024

5 Business Ads That Worked: Inside the Genius Marketing Campaigns Thousands upon thousands of ads are thrown our way every day. Everywhere we look, advertisements are in our faces! This article will take you behind the scenes to see some of the most brilliant business ads and marketing campaigns ever created.

Marketing 75

Marketing Marketing Advertising Advertising 75

Inkbot Design

MARCH 31, 2023

How to Market Your Business on a Budget Greetings, savvy savers! Tired of spending a fortune on marketing campaigns that fail to deliver? Here, resourcefulness and creativity are essential to market your business without breaking the bank. Hence, ensuring maximum value from every dollar spent on advertising is paramount.

Marketing 144

Marketing Marketing Arts and Crafts Media 144

Inkbot Design

DECEMBER 21, 2023

Modern designers frequently draw creative inspiration from retro advertisements, typography, colour palettes , and graphic styles. Some of the most iconic images were crafted 50 or more years ago by masterful designers who understood visual communication at its most basic, recognisable level.

Inspiration 81

Inspiration Arts and Crafts Graphic Tourism 81

Inkbot Design

NOVEMBER 16, 2023

In this highly competitive field, having a compelling portfolio and a well-crafted resume is more critical than ever. Renowned for its wide-ranging job listings, it caters to fields encompassing advertising, branding , product design, and user experience. Graphic designers can connect with potential employers through Coroflot.

Graphic Design 52

Graphic Design Graphic Portfolio Arts and Crafts 52

Inkbot Design

JULY 4, 2023

So, whether you're a small business owner looking to captivate your target audience or a marketing professional aiming to leave a lasting impression, understanding the art of storytelling in branding is essential. The Art of Storytelling Storytelling has been an integral part of human communication since ancient times.

Brand 70

Brand Branding Arts and Crafts Media 70

Inkbot Design

JANUARY 9, 2024

Inspirational Books for Designers Books make classic gifts because they entertain, educate, and inspire. Here are the top picks in this category: Art and Design Books From modern to contemporary works, art books give designers eye candy to admire and draw ideas from. Sale Modern Art. Bring out your inner Matisse.

Arts and Crafts 64

Arts and Crafts Adobe Graphic Design Art 64

Inkbot Design

JULY 6, 2023

15 Tips for Effective Marketing Materials: Captivate, Convert, and Conquer Welcome to an exciting article that delves into the fascinating world of effective marketing materials. Whether you're a seasoned marketer or just dipping your toes into the vast ocean of advertising, you're in for a treat.

Marketing 132

Marketing Marketing Arts and Crafts Brand 132

Inkbot Design

SEPTEMBER 27, 2022

7 Effective B2B Marketing Strategies to Grow your Business. Business to Business (B2B) marketing is companies' advertising and sales approach when selling products to other businesses. In comparison, Business to Consumer (B2C) marketing focuses on selling products directly to consumers. What is B2B Marketing?

Marketing 117

Marketing Marketing Internet and Software Development Media 117

Inkbot Design

JANUARY 4, 2024

Ultimate Guide to Travel & Tourism Sector Branding Tourism marketing is a crucial activity (and increasingly so) in the tourism sector. Marketers distinguish two types of branding in this domain: tourism sector branding and travel business branding. This is why we also speak of city or country marketing.

Tourism 65

Tourism Travel Brand Branding 65

Inkbot Design

OCTOBER 12, 2023

Video Game Marketing Guide to Reach Gaming Streamers Do you want to strengthen your video game marketing efforts? A good video game marketing strategy can help you attract new players. The video game market is gaining immense popularity. A solid video game digital marketing strategy is the key to your business success.

Marketing 80

Marketing Marketing Media Arts and Crafts 80

Inkbot Design

JULY 14, 2023

Like a visual logo, a well-crafted sonic brand can help a company stand out, build emotional connections with consumers, and leave a lasting impression. In this article, we'll explore the art and science behind sonic branding, uncovering how top brands have leveraged soundscapes to strengthen their identities.

Brand 67

Brand Branding Arts and Crafts Advertising 67

Inkbot Design

JANUARY 8, 2024

30+ Video Marketing Tips: The Complete Guide Video content has become an essential part of any modern marketing strategy. With platforms like YouTube and the rise of video across social media, video marketing presents a significant opportunity for brands looking to engage their target audience.

Marketing 68

Marketing Marketing Production Brand 68

Inkbot Design

MARCH 26, 2024

Video Content in Marketing: An Indispensable Strategy Have you noticed how videos have taken over your social media feeds, website homepages, and email inboxes lately? Over the last decade, video content in marketing has emerged as one of the most powerful tools. It's marketing shorthand for the Netflix generation.

Marketing 85

Marketing Marketing Education Production 85

Inkbot Design

MARCH 17, 2023

7 Ways to Build Your Brand Credibility through a Website The art of selling products and services online demands higher credibility, authority, and trustworthiness from businesses. 2 – Don't Underestimate the Power of a Logo A business's logo is critical when establishing credibility in a new market.

Brand 121

Brand Branding Marketing Marketing 121

Canny

APRIL 14, 2022

We strive to give professionals a innovative way to grow their network by providing a relaxed atmosphere for them to market their company or themselves effectively.”. Being a creative marketing agency , one of the first things that stood out to us was the quality of the branding compared to other networking events in the area.

Networking 148

Networking Marketing Marketing Arts and Crafts 148

Inkbot Design

MAY 19, 2023

We'll unravel the secrets of conversion rate optimisation, customer loyalty, and the art of upselling and cross-selling. Harnessing the Power of Digital Marketing Digital marketing plays a pivotal role in driving online sales. Let's explore some powerful digital marketing techniques: 3.1 That's right, a sweet 2x ROI!

Marketing 98

Marketing Marketing Production Arts and Crafts 98

Inkbot Design

JULY 21, 2023

The 13 Best Marketing Strategies for Unbeatable Success Welcome to the marketing masterclass, where we unveil the secrets to conquering the ever-evolving world of commerce. Whether you're a seasoned marketing pro or just dipping your toes into this exciting realm, you've come to the right place. Are you with us? Let's do this!

Marketing 116

Marketing Marketing Arts and Crafts Brand 116

Inkbot Design

OCTOBER 10, 2023

Online Marketing: Boost Your Business with Digital Strategies Online marketing uses digital channels to promote brands, products, or services to customers. Online marketing is integral to reaching a wider audience and expanding your business in today's digital era.

Marketing 84

Marketing Marketing Digital Internet and Software Development 84

Inkbot Design

APRIL 18, 2022

In the world of marketing, people often overlook simple 3 letter logos. Depending on your brand name, well-crafted 3 letter logos may help you build that brand, no matter what type of business you're in. You can use marketing techniques such as direct mail, sales presentations and other traditional marketing strategies.

Networking 79

Networking Brand Branding Arts and Crafts 79

Inkbot Design

AUGUST 20, 2023

Crafting a personal brand takes strategy and commitment. Crafting Your Brand Identity Designing a Memorable Logo and Visuals Visual elements are critical to establishing a memorable and effective brand identity. It captures the essence of your company in a memorable way that endures across marketing channels over time.

Brand 117

Brand Branding Arts and Crafts Media 117