Hair shampoo and conditioner are typically sold diluted and in durable plastic bottles. Volume-wise, those bottles are filled mostly with water, you know, the same liquid dispensed from your shower head.
Small Wonder is a new brand of salon-grade shower products that is liquid-free. By selling concentrated versions of shampoo and conditioner, Small Wonder reduces the amount of greenhouse emissions (GHG) emitted from product distribution and shipping.
Other eco-minded decisions include recyclable mailers printed with algae ink and a refill system with recyclable and backyard compostable refill packaging. Small Wonderâs dispenser is recyclable as well. The top of the product dispenser is aluminum, and the rest of the body can get recycled with other plastics.