Introducing Landmark
Fonts by Hoefler&Co.
FEBRUARY 10, 2013
In 1999, we received an irresistible commission from Michael Bierut at Pentagram: to design a typeface for Lever House , one of New York’s most significant architectural landmarks. In a neighborhood of skyscrapers designed simply to warehouse the maximum amount of rentable real estate, Lever House is a rare building with thoughtful urban values, featuring a grand public colonnade, a welcoming sculpture garden, and an enormous setback that showcases that rarest of midtown luxuries: the sky.
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