Tue.Oct 04, 2022

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Branding Psychology: Why Is Your Brand Important?

Inkbot Design

Branding Psychology: Why Is Your Brand Important? Branding is an integral part of a company. It helps customers remember your brand name, make it easier to find your business, and help you stand out from the competition. You may not be thinking about your brand every day, but the truth is that you're interacting with it every day. Your brand is your company name, logo design , colours, voice, and everything else that makes up your company image.

Brand 137
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Why Some Web Designers Are Feeling Forced into Change

Graphic Arts Today Submitted Articles

In my thoroughly unscientific observation, web designers appear to be frustrated with the state of things. We take a look at why that is.

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Trending Sources

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21 Fresh Adobe Photoshop Brushes Set

Graphic Design Junction

New Photoshop Brushes with tons of realistic effects that can transform your artwork, grahics and photos into watercolor portrait, abstract and digital design quickly and easily. The brushes are very high quality, super detailed set of brushes for Photoshop. Simply brush over your subject with a color and just play the action. It’s really that simple!

Photoshop 131
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The designer’s guide of eating weird food

UX Collective

How eating frogs, dog-food, cat-food and raw monkey meat makes us better designers We frowned upon any weird food, and our sub-conscious mind filters out what we do not perceive as “design-ish.” As the saying goes, “You are what you eat!” While the saying suggests healthy eating in the modern age, the French author, Anthelme Brillat-Savarin, actually said these words with an entirely different meaning: the human culture between food and identity.

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Let's Talk Trends: Designing for Maximum Impact

Speaker: Amber Asay, Creative Director and Founder of award-winning design studio Nice People

Understanding what trends are happening and how they’re impacting the competitive landscape is crucial to providing top dollar design strategy to your clients. With so many trends coming and going, it can be overwhelming to determine which ones you should capitalize on and which ones might not be worth the trouble. In this exclusive webinar with Amber Asay, we’ll explore graphic design trends that need to die, trends that are starting to pick up and why, trends that have come and gone, and how t

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Difficulties & Challenges in Learning Graphic Design

Inkbot Design

Difficulties & Challenges in Learning Graphic Design. It's no secret that Graphic Design is a complex field to break into. Many people think it's all about being creative and making things look pretty, but there's so much more to it! To succeed as a Graphic Designer, you must develop a solid understanding of core design principles, colour theory, typography, and more.

More Trending

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Joel Holland’s book of NYC stores is a visual homage to the city

Creative Review

Like many a great project, NYC Storefronts was born from the creative limitations that lockdown presented. Authored by New York-based illustrator Joel Holland, and recently published as a book by Prestel, the series of over 200 drawings features the façades of shops all over the Big Apple. From record stores and bookshops to florists and salons, the city’s dizzying array of independent businesses.

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Reasons to Say “No” to a Web Design Project

SpeckyBoy

Among the many misconceptions about running a freelance web design business is the idea that you should sign up for every project that comes your way. Whether you’re working full-time or building websites on the side, it’s easy to think that all opportunities are worthy. And after all, money is money. But not all projects are of equal value – monetarily or otherwise.

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Energetic Avians Peer from Vintage Book Pages in Detailed Paintings by Craig Williams

Colossal

“Green Rosella” (2022), acrylic on vintage page from ‘Atlas of Tasmania’ (1965). All images © Craig Williams, shared with permission. Peering out from the pages of vintage atlases, textbooks, and field guides, Launceston, Tasmania-based artist Craig Williams assembles a menagerie of vibrant avians inspired by Australia’s vastly diverse wildlife and ecosystems.

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4 Reasons to Suggest Conversational AI to Your Web Clients

Design Beep

When you work on web design projects for clients, you’ll always have ideas for how they can make their project better. Of course, clients tend to be picky and specific about what they want and often reject suggestions. These rejections aren’t personal. Even the highest paid, most sought-after web designers get their expert suggestions rejected. These rejections don’t feel good and can make you stop making suggestions altogether.

Client 105
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The Democratization of Design: Giving Creators & Marketers the Tools to Succeed

Brands must create and share impactful content to thrive, but they have less people, tighter budgets, and fewer resources to do so. Learn how to publish and market digital content with the same professionalism as organizations with million-dollar budgets.

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Gotham-City illustration in Photoshop

Abduzeedo

Gotham-City illustration in Photoshop. abduzeedo 1003—22 Thomas Dubois shared an awesome illustration project based on my favorite superhero. Thomas mentions that he is not a big fan of superheroes in general, but Batman has something different to him, especially Gotham city. I have to agree with Thomas, Batman has in my opinion the most inspiring style with the dark, full of light effects mood.

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Expressive Snake Portraits by Ben Simon Rehn Capture Serpentine Elegance in Brilliant Hues

Colossal

All images © Ben Simon Rehn, shared with permission. More than 3,000 species of snakes can be found on our planet, slithering through vastly different ecosystems and exhibiting an extraordinary range of colors, patterns, and sizes. Regarded in myth as guardians of the underworld, cunning spirits, or wielders of magic, they have long been dreaded, revered, and eyed with suspicion by cultures around the globe.

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A programme of pioneering Black photography unfurls across Leica Gallery for Black History Month

Its Nice That

Talks, grants inviting submissions from Black photographers, and an exhibition seeped in reverence: Holly-Marie Cato curates an expansive programme for Black History Month.

Gallery 101
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Branding by Julieta Bernstein for Pedro Sánchez

We And The Color

Pedro Sánchez: brand identity development by Julieta Bernstein. Julieta Bernstein is a graphic designer and art director who works and lives in Buenos Aires, Argentina. For Pedro Sánchez, a Lima, Peru-based professor and independent architect, she was commissioned to work on a unique brand identity. Below you can see a few images of the project. For more, please take a look at her portfolio on Behance.

Brand 98
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From Visualization to Execution: Exploring Our Strengths as Designers

Speaker: Sean Adams, ArtCenter College of Design

Thomas Edison once said “Vision without execution is hallucination.” This statement applies not just to invention, but to graphic design. One of the greatest strengths of graphic designers is the ability to first develop a concept and then execute it to make it real. From visualization and ideation all the way through to actuation and execution, each step of this process takes skill and expertise.

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Why It’s Time for Companies to Reap the Rewards of Social Media

Inkbot Design

Why It's Time for Companies to Reap the Rewards of Social Media. Social media is a powerful tool many businesses use to improve their commercial performance and marketing reach. With the current economic climate putting more significant pressure on businesses to watch their pennies, there has never been a better time to be active on social media platforms, refine that digital marketing strategy and win during tough economic times.

Media 96
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Photography Portfolio Template by PixWork

We And The Color

Available for free download only with an adobe trial subscription, this InDesign portfolio template is ideal to showcase your photographic work. Created by Adobe Stock contributor @PixWork , this A4 photography portfolio template consists of 16 pre-designed pages. In Adobe InDesign, you can customize each detail with just a few clicks. It doesn’t take long to add your own images and text to the layout.

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Illustration work for Duurzaam Groningen

Abduzeedo

Illustration work for Duurzaam Groningen. abduzeedo 1003—22 Patswerk •◡• shared a set of illustrations for Duurzaam (sustainable) Groningen: a portal for all things sustainable. Here inhabitants of Groningen (municipality) can find government info, neighborhood initiatives and personal inspiration on how to ecologically deal with topics such as energy, food, garden, home, waste, travel or business.

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Nick Brandt and Jo-Anne McArthur On Photography and Creating Change for Animals

Feature Shoot

This summer, We Animals Media Founder Jo-Anne McArthur sat down with world-renowned photographer Nick Brandt for a conversation on spellbinding images, bearing witness to animal suffering, speciesism, the emerging genre of animal photojournalism (APJ), and creating change in a desperate world. With their permission, we’ve republished their discussion here.

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Rethinking Creative Workflows: Increasing Efficiency in the Design Process

As the design industry evolves, teams are facing new challenges and a need to produce more outstanding creative work than ever. Leaders must learn how to adapt their processes to solve today’s—and tomorrow’s—unique design challenges. In this e-book, you’ll learn how to establish your creative workflow and leverage the power of CorelDRAW® Graphics Suite to streamline the entire design process, from start to finish.

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Branding in Marketing: Steps to A Great Strategy

Inkbot Design

Branding in Marketing: Steps to A Great Strategy. Branding is essential because it identifies a particular product or service to customers. This helps build trust between a brand and a customer and ultimately make a sale. An expert in branding strategies says your brand can be much more than a logo, colour scheme, and marketing slogan. Today, many brands aren't just names anymore; they're living, breathing entities that reflect the owner's culture and personality.

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Spectacular Winning Photos Of the 2022 Siena International Photo Awards

Design You Trust

Here are the winning photos of the 2022 Siena International Photo Awards. Greek photographer Konstantinos Tsakalidis with “Woman from Evia” is the overall winner of this year. The shot captures the desperation of Kritsiopi Panayiota, an 81-year-old woman, as the flames are approaching her home during the serious forest fires that hit the country in summer 2021 and caused extensive environmental damage.

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How to Use Cause Marketing to Help Make an Impact

Inkbot Design

How to Use Cause Marketing to Help Make an Impact. Cause marketing is a method to educate consumers about social issues, such as poverty, hunger, health, and safety. Businesses can raise awareness and influence consumer behaviour by targeting these issues through advertisements. Whether it's making a difference in the world or getting more sales for your business, every entrepreneur wants to make a difference.

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Laura Boyle on Designing Jade is a Twisted Green

Spine Magazine

Laura Boyle is a Toronto-based graphic designer and illustrator who works at a Canadian-owned book publisher as a layout and cover artist. Here she gives us a peek into her process for designing the stunning cover for Jade is a Twisted Green. Jade Is a Twisted Green by Tanya Turton tells the story of Jade Brown, a twenty-four-year-old first-generation Jamaican woman living in Toronto.

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Creative Insights: Data-Backed Trends to Help You Design Successful Content

In today’s competitive markets, how do you make sure that your content not only stands out but performs well? How can you predict whether certain design choices will result in clicks, engagement, downloads, and other drivers of ROI? Shutterstock’s Creative Insights Report (Q3) is your window into the hottest trends that are transforming the creative world.

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35+ Art Deco Backgrounds and Patterns for Vintage Glam

Vandelay Design

Use these art deco backgrounds and seamless patterns to create beautiful, lavish designs inspired by the 1920s and '30s. The post 35+ Art Deco Backgrounds and Patterns for Vintage Glam appeared first on Vandelay Design.

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Flyer Design Goodness - A flyer and poster design blog: Wim Crouwel - selected graphic designs and prints from museum archive #white #atelier #12 #black #crouwel #poster #wim #typography

Designspiration

Flyer Design Goodness - A flyer and poster design blog: Wim Crouwel - selected graphic designs and prints from museum archive #white #atelier #12 #black #crouwel #poster #wim #typography

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Allied Arts: Wästberg’s Architectonic Lighting

Azure Magazine

David Chipperfield. John Pawson. Claesson Koivisto Rune. All household names in international architecture, the renowned trio help shape a polymathic sensibility that defines Wästberg’s 2022 lighting series. For the Swedish manufacturer, the new launches — which also includes pieces by leading product designer Dirk Winkel, as well as updated classics by Nendo and Inge Sempé — epitomize a fusion of architectural presence with refined, high-performance style.

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“I Am Not Your Animal” by Photographer Aline Deschamps

Booooooom

Animation 108
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How to Create Stunning Typography With the Corel Type Tool Kit

Download this free eBook to learn how you can create stunning typography, using the basics, such as placing text, to advanced controls like ligatures, variable fonts, effects, tracking, range kerning, and everything in between. Learn how to: Use Character Control to add variety to your font styles. Use Paragraph Control to manage spacing, alignment, justification and more.