The 1955 GMC L’Universelle Dream Truck
Design You Trust
JANUARY 10, 2021
One of the most popular General Motors design concept models designed under the direction of Harley Earl was the 1955 GMC L’Universelle show van. The name “L’Universelle” is French and means “The Universal.” The model was a part of the Motorama shows during the 1950s, which created a huge buzz among crowds at the time. h/t: vintag.es. In January of 1955, GM debuted its ’55 L’Universelle show van at the Waldorf Astoria Hotel in New York, at the opening of that year’s Motorama.
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