Foursquare rebrands to show it’s not just “the check-in app”
Design Week
DECEMBER 11, 2020
Location app Foursquare has rebranded to better represent its position as a B2B software service following a period of “growing pains” Co-founded in 2008 by Dennis Crowley and Naveen Selvadurai, the app allowed people to “check-in” to venues through their smartphones – incorporating mobile GPS technology. Since then it’s expanded from a social-focused app to a software platform, providing location data for other services.
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