The Brand Story Formula: How To Build a Great One
Inkbot Design
OCTOBER 6, 2022
The Brand Story Formula: How To Build a Great One. A brand story is a narrative that tells a brand's story, starting from its history and leading up to its current state. It is essential for brands because it provides them an emotional connection with consumers and strengthens the bond between a brand and its audience. When you're trying to get your audience's attention—don't just tell them your story—show it to them instead!
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