Reviewed: New Logo and Identity for Kroger by DDB
Under Consideration / Brand
NOVEMBER 7, 2019
“The OG of Weird Logos”. Established in 1883 in Cincinnati, OH, where the company is still headquartered, Kroger is not only the largest grocery store retailer in the United States but with almost 2,800 stores in 35 states and annual sales of more than $121.1 billion it makes it one of the largest in the world. Employing nearly 500,000 people, it serves 11 million customers each day.
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