The world of graphic design is constantly evolving and it can be tough to keep up with the latest trends. As we move into 2023, there are several key graphic design style trends that are expected to make a big impact.
These trends have emerged in response to major events and cultural shifts that have taken place over the past year. From the continual rise of social media and e-commerce, to the ongoing resurgence of nostalgia for times before smartphones dominated daily life, there are a number of factors that have influenced the emergence of these trends.
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Here are some of the top design trends to look out for in 2023:
Stickers
Stickers are a fun and playful way to add personality and character to design work. They can be used to decorate social media posts, packaging, and more. These stickers often feature fun, cartoonish illustrations and bold, bright colors. Some designers and artists that are known for using sticker styles in their work include David Shillinglaw and Craig & Karl.
Retro Flat Lay
Retro flat lay is all about showcasing products or objects in a nostalgically styled composition. This trend is perfect for those looking to evoke a sense of nostalgia and familiarity in their designs. These compositions often feature retro-inspired color palettes, vintage textures and patterns, and a mix of old and new products. Brands such as Urban Outfitters and Free People make great use of this style in their marketing materials.
Paper Design
Paper design (aka paper cut design) involves creating intricate, cut paper illustrations using digital tools. This style is elegant and delicate, making it perfect for invitations and other formal materials. These illustrations often feature fine lines, intricate details, and a mix of solid and negative space. Some designers and artists that are known for using paper design in their work include Yulia Brodskaya and Zim and Zou.
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Psychedelic Design
Psychedelic design is all about bold, vibrant colors and trippy, abstract patterns. This style is perfect for those looking to make a statement with their designs. These designs often feature bold, eye-catching color palettes, geometric shapes, and fluid, organic forms. Some designers and artists that are known for using psychedelic design in their work include Victor Moscoso and Peter Max. Brands such as Gucci and Supreme also make great use of this style in their marketing materials.
Maximalist Doodles
Maximalist doodles are fun, freeform drawings that are filled with color and detail. This trend is perfect for those looking to add a playful, creative touch to their work. These doodles often feature a mix of hand-drawn elements and graphic shapes, and are known for their bold, vibrant color palettes. Some designers and artists that are known for using maximalist doodles in their work include Lisa Congdon and Roxy Prima.
Clean Design
Clean design is all about minimalism and simplicity. It’s a great choice for those looking to create a sleek, modern look. These designs often feature a limited color palette, clean lines, and plenty of negative space. Brands such as Apple and Google are known for their clean, minimalist design aesthetic.
Folk Botanical
Folk botanical (aka folk floral) is a trend that combines traditional folk art motifs with botanical illustrations. This style is perfect for those looking to add a touch of whimsy and rustic charm to their designs. These designs often feature hand-drawn elements, earthy color palettes, and a mix of organic and graphic shapes.
Line Drawing
Line drawing is a classic graphic design style that involves creating illustrations using only lines. This trend is perfect for those looking to create a simple, elegant look. These illustrations often feature thin, delicate lines, and a limited color palette.
Punk Aesthetic
Punk aesthetic is all about rebellion and DIY ethos. It’s a great choice for those looking to add an edgy, underground vibe to their designs. These designs often feature distressed textures, bold, graphic elements, and a rebellious color palette. Some designers and artists that are known for using punk aesthetic in their work include Jamie Reid and Raymond Pettibon. Brands such as Vans and Converse also make great use of this style in their marketing.
Y2K
Y2K is a trend that takes inspiration from the early 2000s, and is characterized by bold, vibrant colors and futuristic graphics. This style is perfect for those looking to add a throwback, retro feel to their designs. These designs often feature bold, neon color palettes, geometric shapes, and a mix of digital and analog elements. Some designers and artists that are known for using Y2K in their work include Beeple and Sara Ludy. Brands such as H&M and Adidas also weave this theme into products and marketing.
Conclusion
Overall, these are just a few of the graphic design style trends that are expected to make a big impact in 2023. Whether you’re looking to add a touch of nostalgia, playfulness, or rebellion to your work, there’s a trend here for everyone.
Be sure to scope out these trends and more design styles at Vecteezy, where you’ll find millions of free vectors, stock photos, and stock video footage.
