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Balancing Creativity And Client Expectations In Graphic Design

Designer Daily

Navigating the balance between boundless creativity and concrete client expectations is pivotal in graphic design. This balancing act is like walking a tightrope, where tilting too far in one direction can compromise creative integrity, and leaning too much the other way might not meet client needs. Who are they? What appeals to them?

Client 361
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Creatives reveal how they found their best clients

Creative Boom

Image licensed via Adobe Stock It's all very well offering advice in theory, but how do freelancers and studios actually find their dream clients in practice? When you look at your list of clients, we all have a favourite. They may be a big, global brand that pays well and gives you kudos. Or they might be anything in between.

Client 465
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Clients from hell: How to navigate nightmarish scenarios as a freelancer

Creative Boom

Image licensed via Adobe Stock The worst clients can turn your life into something out of a horror movie. We outline four common types of nightmare clients and explain how to deal with them. We're talking about those clients you simply hate working with. Clients who ended up making your professional life a nightmare.

Client 395
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Truffl's branding for coffee brand is packed with swagger and cultural pride

Creative Boom

Still, getting attention and conveying the quality of your brand isn't easy. The company was founded by Vietnamese-American Lan Ho, a daughter of immigrant political refugees, but was not the only Vietnamese coffee brand in the US by any means. To do so, they turned to award-winning LA branding agency Truffl.

Brand 266
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Now More Than Ever: Why Communication is Essential For Your Business

Speaker: Danielle Hughes, Chief Personality Officer, More Than Words Marketing

In this presentation, you'll hear from Danielle Hughes, a copywriting and branding expert, on how you can use your personality to connect with your clients and stand out from the clutter.

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How to transform difficult clients into people you love working with

Creative Boom

Play your cards right, and your worst client relationships can eventually become your best. We've all had clients that have made our lives a misery. Because let's face it, keeping existing clients is always easier than finding new ones. Yes, clients can sometimes be maddening, insanely irrational, and act like total jerks.

Client 427
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Practice develops a 'less is more' identity for new skincard brand Remedy

Creative Boom

The New York branding agency has been working with skincare expert Dr Muneeb Shah to help disrupt an often confusing and fragmented market. But when it comes to client work, it can sometimes be an uphill battle putting that into practice. The 'less is more' concept is a powerful one in design.

Brand 311