The power of a catchy name
How naming your UX Research findings can make them stick
Published in
5 min readFeb 6, 2023
Developing an understanding of user needs and identifying concrete design recommendations requires a combination of rigorous research, careful analysis, and effective communication. With everything involved in setting up the best study, analyzing data, and report writing, it is easy to overlook one of the simplest ways to make findings stick: a captivating and memorable name. The right name can make your stakeholder more likely to pay attention to, remember, and ultimately act on your…