Web cookies with a taste of privacy
Personalized UX in the absence of third-party cookies
Published in
8 min readMar 9, 2023
Due to privacy changes, third-party cookies are on their way out, but first-party ones could stick around for longer. The cookie situation is complicated and uncertain. As we move to a cookieless future, advertisers must get creative with targeting and personalisation, which could lead to remarkable innovations…
