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It's official: AI is coming for your graphic design job

Creative Boom

Employers consistently rated AI's ability to replicate creative thinking as "very low" or "low", with creative thinking ranking fourth among skills expected to grow in importance by 2030. This suggests that while AI may automate certain technical aspects of design work, human creativity remains difficult to replace.

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Revealed! The three most impactful web design trends of 2022 so far

Creative Boom

But this is only the start: investment in the sector is expected to balloon to the hundreds of billions by 2030. The term metaverse refers to the virtual worlds where more and more people are now connecting and interacting, from Meta's Horizon Worlds to gaming platforms like Roblox.

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DesignStudio shines a light on the possibilities of fintech with new identity for Airtm

Creative Boom

To understand the implication of that vision, the UNHCR predicts there will be 80 million economic migrants in 2030. "A vision that extends far beyond providing a stable currency solution to empower individuals by offering them access to the digital economy.

Digital 482
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Coca-Cola pulls apart its iconic red-and-white logo to encourage recycling

Creative Boom

More broadly, the campaign supports Coca-Cola's ambitious 'World Without Waste' goals to make all packaging 100% recyclable by 2025 and to collect and recycle the equivalent of every bottle and can sold by 2030. Recycle Me' was developed by WPP Open X , led by Ogilvy New York and supported by Ogilvy PR.

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National Football Museum’s new identity champions English football heritage

Creative Boom

The rebrand comes at a time of transformation for the museum, which will look very different by 2030, so it needed an identity reflective of this new direction. Ahead of the 2024 Euros, creative agency Poke Marketing has rebranded Manchester's National Football Museum to emphasise the importance of football in English culture.

Tourism 465
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Co-op reveals new identity with reimagined logo reflecting member ownership

Creative Boom

With ambitions to grow its membership base from five million to eight million by 2030, Co-op's new identity, which is being rolled out across all touchpoints this month, really hits home its dedication to its members and the broader community, staying true to the vision of the Rochdale Pioneers who founded the cooperative 180 years ago.

Textures 485
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Art On a Postcard returns with fifth annual International Women's Day auction

Creative Boom

AOAP raises money for The Hepatitis C Trust and its campaign to eliminate hepatitis C in the UK by 2030. Last year, the Trust initiated its maiden Women's Community Criminal Justice programme, which has already had a remarkable impact.

Art 482