The Best Branding Podcasts Today

Just Creative

Are you looking for the absolute best podcasts in the branding and brand strategy space? You may have already found a few ‘top branding podcasts’ lists through Google search and been disappointed that only a handful of them are truly about branding.

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Brand Voice – Everything You Need to Know

Just Creative

A key element of successful content marketing is the brand voice. A content marketing voice is a key distinguishing factor that makes branded content stand out from the competition. But let’s first understand the meaning and importance of brand voice. What is a Brand Voice?

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2020 Logo Design Trends & Inspiration

Just Creative

Earlier in 2020, I posted an article on the latest logo design & branding trends and now 6 months on, the official 2020 logo trends report has just been released by Bill Gardner of LogoLounge. What are the Logo Trends of 2020? 2020 Logo Trends Report.

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Air Studios by Spin

BP&O

The post Air Studios by Spin appeared first on BP&O - Branding, Packaging and Opinion. Opinion by Richard Baird AIR Studios was founded in 1965 by Beatles producer Sir George Martin.

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Now More Than Ever: Why Communication is Essential For Your Business

Speaker: Danielle Hughes, Chief Personality Officer, More Than Words Marketing

In this presentation, you'll hear from Danielle Hughes, a copywriting and branding expert, on how you can use your personality to connect with your clients and stand out from the clutter. On how being vulnerable and real will create stronger connections and affinity, and how knowing your brand and your audience makes messaging easier for you and more relatable for them.

Indigo Design Award 2020 winners all push the creative envelope

Creative Boom

Indigo has just announced the winners of its third Indigo Design Award 2020, from contenders drawn from over 50 countries. Here we look at six of our favourite winners of the year, while you can find full details of all the Indigo Design Award 2020 winners here.

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Oji by Seachange

BP&O

Oji is a sushi brand of firsts. This is a significant move forward and marks the brand out from well-established competitors. The post Oji by Seachange appeared first on BP&O - Branding, Packaging and Opinion. Text by Richard Baird. It is the first in New Zealand to use fully recyclable and biodegradable packaging and the first to use all free-range products. Oji opened in New Zealand with two locations in […].

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What’s the difference between Brand, Branding and Brand Identity?

Just Creative

Branding, Brand, & Brand Identity all play a part in you recognizing the logo. Because of the confusion, we wanted to take a deeper dive and define what exactly is the difference between Brand, Branding & Brand Identity. What Brand, Branding & Brand Identity are not. What does branding mean and how do I do it? Like many major companies, it’s all related to how the business & brand is managed.

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How To Use Mood Boards For Brand Identity Design

Just Creative

Every web design firm will have different opinions on what they want their logo to look and feel like so there simply is no one-size-fits-all option when it comes to brand identity design. At the heart of any brand identity or logo design is the typography.

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[Podcast] Psychology-Driven Brand Strategy with Kaye Putnam

Just Creative

In this episode we sit down with the wonderful Kaye Putnam, a psychology-driven brand strategist from South Carolina. We geek out about all things brand thinking. We get into the meaning of ‘psychology-driven branding’, about knowing your brand and living your brand.

Brand 176

Follow These 14 Rules to Design a Great Logo

Inspiration Feed

From McDonald’s Golden Arches to Nike’s swoosh, the world’s largest brands take good care of their logos. For many of us, the iconic logos instantly connect our minds to a product or service without the need to check its name.…

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Vessel Floats by Order

BP&O

The post Vessel Floats by Order appeared first on BP&O - Branding, Packaging and Opinion. Words by Richard Baird In the Brooklyn neighbourhood of Greenpoint sits Vessel Floats, a new flotation and deprivation therapy spa that draws on the continuing interest in concepts such as mindful living and wellness. Through considered interior design and visual identity, the latter developed by New York-based studio Order, Vessel Floats intends to further develop and bring […].

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How To Improve Your Photography Brand to Get More Clients

Just Creative

Not only that, but you also need to invest in marketing and personal branding to encourage positive engagement from potential clients. As such, professional photographers face heavy competition from amateurs who are more creative with branding and marketing.

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Best Slab Serif Fonts for Logos & Branding

Just Creative

If you own a business, two of the most important things you can do to help your business grow is to invest in a quality logo and go through a complete branding process. More Top Fonts for Branding & Logos. Best Serif Fonts for Branding & Logo Design.

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Top 30 Logo & Branding Design Kits for Designers

Just Creative

Sometimes, having the right tools can help make the process of designing a logo or even a brand much easier and with this list of the top Logo & Branding Kits for designers, you can have the tools you need to produce high-quality work every time. Branding Logo Design Logo Mockup

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Web Design Trends and Predictions for 2020

Just Creative

As of January 2020, there were about 1.74 2020 Web Design Trends & Predictions To Boost Engagement and Impact. If a photo can say a thousand words, brands can pack so much more in these videos ( 1.8 Your clips can focus on your brand, product or content.

Brand Style Guidelines – Are you leaving money on the tablet with your brand identity work?

Just Creative

If you’re not providing brand style guidelines after designing a logo, you’re leaving money on the table, leaving the client without guidance and giving your hard work the opportunity to be mucked up. Definition and Purpose of a Brand Style Guide. Components of a Brand Style Guide.

Brand 171

5 Branding Strategies to Skyrocket Conversions

Just Creative

If you were to explain what the term ‘brand image’ means to a ten-year-old, what would you say? ’ Case in point: If we were to draw parallels, then creating a brand’s image is much like chalking out an individual’s personality.

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Northzone by Ragged Edge

BP&O

The post Northzone by Ragged Edge appeared first on BP&O - Branding, Packaging and Opinion. Text by Richard Baird. Northzone is an early stage venture capital fund with the insight necessary to cut through the hype of funding and recognise strong teams doing good work.

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Class of 2020: An essential guide to all of the UK's virtual degree shows this summer

Creative Boom

Arts University Bournemouth: Align 2020. Bath Spa University School of Art: Degree Show 2020. Launching 26 June 2020 at 17:00 GMT – Visit the show. Launching on 18 June 2020 – Visit the show. University of Brighton: Graduate Show 2020. Launching on 30 June 2020 – Visit the show. Cardiff School of Art and Design: Summer Show 2020. Launching on 26 June 2020 – Visit the show. Launching on 18 June 2020 – Visit the show.

2020 329

How To Run A Brand Strategy Workshop

Just Creative

Any successful business starts with an effective branding strategy. A brand strategy is a long-term plan that affects all facets of your business. But have no fear, if you are starting your brand from scratch, use the help of a brand strategy workshop to get the job done! Related: Best Brand Strategy Courses and Resources. You want to start by listing the goals you are aiming for, like what you want your brand to look and feel like to your customer base.

50 of the best graphic design blogs for inspiration in 2020

Creative Boom

It continues to bring you high quality, well-written news and inspiration across graphics, branding, interiors, digital, product, furniture and more. This clean and elegant blog by David Airey is a showcase of the best brand identities from around the world.

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Earthy but electric: Two Stories creates vibrant branding for new sustainability body

Creative Boom

And Lancaster based design studio Two Stories have delivered some lovely looking branding and web design to help them get up and running. The brand and website are centred around those exact values. Few sectors of the economy have been affected more by the pandemic than events.

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Island Smiles Dental Care Branding Process & Interview

Just Creative

Just Creative was interviewed on the Logo Inspirations Instagram channel, discussing the logo design & branding process for Island Smiles, a dentist in Maui, Hawaii. The tagline ‘Making Maui Smile’ complimented the brand’s mission and tied the whole brand’s ethos together.

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Brewery branding by Studio MPLS subtly evokes farm life

Creative Boom

Joe is a Michigan-based farmstead brewery that's doing it all, and needed branding that was similarly multifunctional. You've heard of farm-to-table, but how about grain-to-glass? River St.

Brand 251

MoMA by Order

BP&O

The post MoMA by Order appeared first on BP&O - Branding, Packaging and Opinion. Opinion by Richard Baird. The MoMA logotype, set in Franklin Gothic No.

2020 127

World's largest design contest, the A' Design Awards, announces 2020 winners

Creative Boom

Established to promote awareness of good design practice around the world, the A' Design Awards aim to incentivise designers, companies and brands to come up with better products, services and systems that benefit humankind. Superegg Sculpture Installation by Jaco Roeloffs is Winner in Arts, Crafts and Ready-Made Design Category, 2019 - 2020. Winetime Seafood Packaging by Olga Takhtarova is Winner in Packaging Design Category, 2019 - 2020.

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5 Simple Tips for Effective Social Video Branding Campaigns

Just Creative

As likes, shares, comments and overall interactions become more valuable every day, social media has become a must for any brand seeking a robust online presence. But video content seems to challenge everything we understand about social brand promotion. Apply Video Branding Techniques.

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PC World launches new branding, created by FutureBrand

Creative Boom

FutureBrand has been working with computer and electronics retailer Currys PC World on a total refresh of its brand and identity for the past 18 months, creating a "bright and optimistic" new visual identity. Aside from this, though, the new designs look to align the brand in terms of its visual assets, too. FutureBrand created an online 'Brand Hub' to host all brand principles, assets and guidance in one place.

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Best Graphic Design Tablets in 2020

Just Creative

We decided to do an update and show you our new list of the Best Graphic Design Tablets in 2020 so if you were still on the fence back in 2018, our new list will help give you the information you need to upgrade. Top Tools & Tech for 2020. Top Upcoming Tech for 2020.

2020 238

[Brand Mapping Strategy Tool] How to Position Your Company in a Competitive Market

Just Creative

The most successful businesses all have strong brands. Companies like Google and Coca-Cola have such strong brand recognition that their names have become synonymous with their industries. This high profile brand recognition didn’t happen by chance. What Is Brand Positioning?

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Michael Arnold Studio lets rip with new candle branding

Creative Boom

The last eight years have seen him working on award-winning campaigns across advertising, branding, packaging and editorial as a commercial Illustrator. Based in Brighton, UK, Michael Arnold started off in a small town as a self-taught illustrator.

Brand 236

Boundless crafts premium packaging for new Beefeater Gin brand

Creative Boom

Branding agency Boundless has helped Beefeater launch into the RTD (ready-to-drink) market, with new products London Dry Gin & Tonic and Pink Strawberry Gin & Tonic.

Brand 264

Pentagram launches new brand identity for Rolls-Royce to appeal to a 'younger audience'

Creative Boom

When we think of Rolls-Royce , the word "luxury" immediately springs to mind; a brand often reserved for the very rich (and perhaps famous), not something meant for anyone below the age of 60. It was essential for us to ensure that the brand's new identity reflected this shift.

Brand 392

6 Valuable Branding Lessons from Millionaire Entrepreneurs

Just Creative

Whether you’re developing a business brand, personal brand or both, it’s important to learn from those who have gone before you. He has used social media’s irreverent culture and strategic branding methods to share his transformational leadership style and personal philosophies, leading Tesla to huge success. From Paul Rand we can learn valuable lessons around trying to leverage graphic design for brand growth. Brands Do Not Make A Company.

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The Best Courses on Skillshare in 2020

Just Creative

Top Skillshare Courses of 2020. The top Skillshare courses from 2020 are broken down into these categories: Graphic Design, Logos & Branding. Graphic Design, Logos & Branding. Designing Brand Symbols with Sagi Haviv. Beyond a Logo: Design an Overarching Brand Identity System with Ilya Lobanov. Watercolor Illustration: Developing a Wedding Brand Suite. Personal Branding: Crafting Your Social Media Presence.

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Best Web Design Builder Software in 2020

Just Creative

Your website will determine how a customer perceives your brand, which leads them to their next move; to stay, or to go. Best Website Builders in 2020. Paperform allows anyone to easily create stunning forms, payment or product pages that truly represent your brand. So which one is the best web design software of 2020? This article has been contributed by Tegan Tedd.

The Plant creates adorable 'Bean Army' illustration-led branding for new plant-based protein brand

Creative Boom

The Plant has created a charming character-based designs scheme for Better Nature, a new food brand centred around Tempeh plant-based protein.

Brand 290

10 Top Display Fonts for Graphic Design & Branding

Just Creative

As a graphic designer, you might be hired for all kinds of projects from branding, logo design, or even designing a website. More Top Fonts for Branding & Logos. Best Serif Fonts for Branding & Logo Design.

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The UK's first 'data rights agency' has branding inspired by a poem set in a utopian cybernetic future

Creative Boom

Creative studio Accept & Proceed has collaborated with poet and creative director Tom Sharp to create the brand identity for the UK's first data rights agency, AWO.?. The ads take their cues from the origins of the brand name.

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