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&Walsh crafts potent new visual identity for global creative agency GUT

Creative Boom

Founded in 2018, it worked with iconic New York studio &Walsh in the following year to craft its original, eye-catching logo, which took literal inspiration from the intestines of the gut. GUT is a full-service independent ad agency headquartered in Florida and with offices in the US, Brazil, Argentina, Mexico and Europe.

Agency 436
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Xinyue Song escapes the patterns of everyday life with her happy and ironic illustrations

Creative Boom

Chinese illustrator Xinyue Song only graduated in 2018, yet she has already landed illustration work for the likes of Converse, CVS and Adidas. She credits social media. This was back in 2018, and things have only snowballed since then. "In © Xinyue Song.

Patterns 295
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Celebrating the social media challenge that got us through lockdown

Creative Review

In recent years, museums have turned to social media to challenge long-held perceptions, reassuring people that they’re not the stuffy institutions we might assume them to be. The post Celebrating the social media challenge that got us through lockdown appeared first on Creative Review.

Media 134
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Inspiring photo project by Abbie Trayler-Smith tackles the issue of obesity head-on

Creative Boom

Costa del Sol, Spain, 2018 © Abbie Trayler-Smith Obesity may no longer be a taboo subject, but it's still a sensitive one that few creatives feel comfortable tackling head-on. Sheffield, 2018 © Abbie Trayler-Smith Shannon, age 22, on holiday. Shannon, age 22, on holiday. Here, though, is a brave and welcome exception. Kiss it!

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5 Tips for Starting a Successful Clothing Brand: The Definitive Guide (2018)

crowdspring

A great way to get started is to compile a list of local fashion editors and media outlets (radio, television and online blogs). These images will be used on your website, social media marketing, and advertisements. Social media is also the perfect platform to help future customers get to know you as well as your clothes.

Brand 114
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Girl Guides launch biggest design refresh in 113 years

Creative Boom

Undertaken in partnership with brand and design consultancy Landor & Fitch , media agency VCCP Media , and earned creative agency Seven Communications , the rebrand is designed to appeal to a new generation of girls and encourage more volunteers.

Brand 424
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The Hepworth Prize for Sculpture 2018

Inspo Finds

The award returned for its second instalment in 2018 and The Hepworth asked Passport to be involved again. The biennial award is awarded to any British or UK-based artist, of any age, at any stage in their career, who has made a significant contribution to the development of contemporary sculpture.