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Warner Bros. New Branding by Pentagram

Abduzeedo

Warner Bros. New Branding by Pentagram. abduzeedo Nov 20, 2019 Pentagram always does a fantastic job redesigning popular brands. The focus is always on simplicity or simplifying these identities from the visual point of view in a way that only Pentagram can do it. Branding.

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WB Sans: A typeface that tells the story of Warner Bros

Abduzeedo

WB Sans: A typeface that tells the story of Warner Bros abduzeedo 0410—23 In 2019, Pentagram , the world-renowned design firm, collaborated with MCKL , a typeface design studio, to create a new custom typeface for Warner Bros. as part of its brand identity redesign. since its creation in 1970.

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Pentagram revamps Warner Bros’ historic shield emblem

Creative Review

Founded in 1923 by brothers Harry, Albert, Sam and Jack Warner, Warner Bros is one of the biggest entertainment studios in the world. The end result is a new brand strategy emphasising Warner Bros’ longstanding reputation for storytelling, and is reflected by its new brand position: ‘We believe in the power of story’.

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Pentagram’s Emily Oberman designs new Warner Bros. identity

Design Week

Warner Bros. has unveiled a new brand identity, which gives a new look to the famed “WB” shield, last updated in 1993. The design was led by Pentagram partner Emily Oberman and looks to position the entertainment company for the future. Warner Bros. Condensed Bold.

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Emily Oberman Shaped the Look of Pop Culture as We Know It

Eye on Design

And as luck would have it, it was art that the young Oberman took to over woodwind and string — a path that would lead to a lifetime of collaborations with iconic bands, brands, television shows, films, and, of course, partner status at the world’s most well-known design firm. Saturday Night Live” brand identity and title sequence, 2020.

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Trends of 2019: Branding and logos

Creative Review

Probably the biggest new logo release of 2019 was for the Paris 2024 Olympics. “I don’t think any brand today can credibly claim to be 100% eco-friendly, but we are making the utmost effort to be sustainable throughout the Games,” Julie Matikhine, Paris 2024 Brand Director told writer Jean Grogan for CR.

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Reviewed: New Logo and Identity for Warner Bros. by Pentagram

Under Consideration / Brand

Established in 1923, Warner Bros. is one of the most well-known entertainment companies with the creation, production, distribution, licensing, and marketing of content across feature films, television, home entertainment production, animation, comic books, video games, product and brand licensing, and broadcasting. studio lot.