Take a big bite out of Gruvi, a groovy (had to) new gelato brand with a big crunch. The packaging has the product practically leaping off the paper, as kinetic images of the gelato bars crunching off the paper, spraying crumbs no one would want to waste! The funky typography brings another level of fun to the branding, and allows this brand to instantly stand out to consumers looking for a way to treat themselves.
Packaging design for a new, surprising ice cream bar by Sammontana. Put some groove in your gelato!