Creative Boom

FEBRUARY 16, 2022

Global creative agency Lippincott has given NYC Pride a fresh new look for 2022, focusing on community and centred around an instantly identifiable flag emblem that is an iconic symbol of the movement. Heritage of Pride is a non-profit born out of the Stonewall Uprising.

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We And The Color

FEBRUARY 17, 2022

Heritage of Pride unveiled a new brand identity for NYC Pride. The nonprofit organization of Heritage of Pride partnered with a diverse team at creative consultancy Lippincott to work on a new visual identity for NYC Pride. All images © by Heritage of Pride. Please read more below. NYCP Decal.

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Creative Boom

MARCH 7, 2022

So in this article, we've gathered together a mix of emerging and established women working in their profession, all doing wonderful things to inspire your own career. Current clients include unicorn startups like Zola and Klarna, cultural institutions like NYC Tourism and NYC Pride, as well as established brands like Evian and MassMutual.

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Creative Boom

FEBRUARY 18, 2024

Rhode Island School of Design student Cara Ziruo Wang has translated China's rich cultural history into a series of elegant and inspiring illustrations for the country's children's literary magazine October Kids. We caught up with her to learn more about how they were made and how they inspire different children worldwide.

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Fonts by Hoefler&Co.

JUNE 29, 2022

It feels timely to celebrate our partnership with Lippincott to help reimagine the brand identity for NYC Pride, the trademark event of Heritage of Pride, with a recognized legacy of unity, protest, advocacy, and fun. Our parent company, Monotype, provided two typefaces, Knockout and Gotham, from the Hoefler&Co library.

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Shillington

JULY 2, 2020

Inspiration can come from anywhere. Zipeng Zhu is an art director, designer, illustrator and animator living in NYC. Zipeng Zhu is an art director, designer, illustrator and animator living in NYC. Take Pride month into July by watching Pose. Take a look back at what’s been inspiring our team over the last two years !

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Shillington

MARCH 3, 2023

Though there are a whole host of amazing books on the topic of diversity in design, we wanted to bring you ten of our favorites, on a range of fascinating topics, that help to teach and inspire in equal measure: 1. All in all, this is a book that serves to inspire and encourage the creatives of the future.

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