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Fiasco creates new identity and digital home for a company on the cusp of revolutionising aviation

Creative Boom

That's where brand and digital studio Fiasco came in, breathing life into the visual identity, experience and platform of a business that has gone from fledgling startup to industry leader in the world of accessible and affordable electronic aviation in a relatively short time. The site is visually led. We are thrilled with the result."

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Digital Art Marketing: How to Develop a Strategy

Inkbot Design

Digital Art Marketing: How to Develop a Strategy The world of art is rapidly adapting to the digital age. As consumer behaviours and technology continue to evolve, artists and galleries must embrace digital art marketing to connect with new audiences and art buyers.

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GDPR: How Data Privacy Shook Up Digital Marketing

Inkbot Design

GDPR: How Data Privacy Shook Up Digital Marketing Back in the early days of the internet, nobody cared about data privacy. Brands took users’ digital footprints for granted; they feasted on consumer data and served us targeted ads like it was nothing. But with everything going digital came a realisation.

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Guide to the Top 10 Best Books on Marketing

Inkbot Design

Guide to the Top 10 Best Books on Marketing The truth is, in today’s world of computers, marketing has become the backbone of almost all businesses. Whether you are a young entrepreneur striving to establish your startup or an experienced player looking forward to expanding your business, mastering marketing principles is crucial.

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Graphic Design Trends to Watch in 2024

Designer Daily

Digital platforms, in particular, are leveraging 3D designs to create more engaging and interactive experiences for users. This trend is transforming everything from website interfaces to marketing campaigns, making them more dynamic and immersive. Print and digital media are also becoming more integrated.

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Integrated Marketing: Boost Your Marketing Strategy

Inkbot Design

Integrated Marketing: Boost Your Marketing Strategy Integrated marketing is a holistic approach that uses different channels to convey a consistent message and connect with consumers. It involves coordinating various marketing activities to create a unified brand experience.

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Types of Advertising: Traditional vs Digital Strategies

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Types of Advertising: Traditional vs Digital Strategies Advertising is a critical component of most marketing campaigns and business growth strategies. Print Advertising Print ads appear in physically printed publications like newspapers, magazines, directories, and billboards. It is often localised. High impression numbers.