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Vintage Branding: Reviving the Classics for Modern Marketing

Inkbot Design

Vintage Branding: Reviving the Classics for Modern Marketing In the fast-paced marketing world, where trends come and go faster than you can say “influencer campaign,” there's one approach that never seems to go out of style: vintage branding. And that's where vintage branding shines like a diamond in a coal mine.

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Digital Art Marketing: How to Develop a Strategy

Inkbot Design

Digital Art Marketing: How to Develop a Strategy The world of art is rapidly adapting to the digital age. As consumer behaviours and technology continue to evolve, artists and galleries must embrace digital art marketing to connect with new audiences and art buyers.

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Sticker Marketing: Unleashing Creativity and Boosting Brand Awareness

Inkbot Design

Sticker Marketing: Unleashing Creativity and Boosting Brand Awareness Imagine walking down a bustling street surrounded by a sea of advertisements. In this crowded marketing landscape, how can businesses stand out and capture the hearts of their target audience? Now, why are stickers such a fantastic marketing tool?

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Screen Printing vs Digital Printing: An In-Depth Exploration

Inkbot Design

Screen Printing vs Digital Printing: An In-Depth Exploration Ah, the old debate that started when digital printing came. Which is better: screen or digital printing? So, keep your seatbelts fastened and enjoy the ride as we dig deeper into the world of printing methods! It Depends!

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Glasfurd & Walker craft colourful and uplifting packaging for a Canadian beer collaboration

Creative Boom

But when three craft breweries emerged in Murray Street, Port Moody, British Columbia, they didn't set out to steal each other's market share. Digitally printed directly to the can, the design is transportative and nostalgic in all the right ways.

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Agency of None explains how it celebrated Dundee's cultural impact with D is For Design

Creative Boom

It was more than just a marketing tool or a post-it note exercise," Agency of None director Lyall Bruce tells Creative Boom. To break it away from the associations with marketing and glamour and make it more about people, identity and being able to use design to affect the changes you want to see."

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V&A announces the shortlist for the 2022 Illustration Awards

Creative Boom

Award winners and the student winner, runner up and highly commended entries will feature in a display of digital prints in the V&A South Kensington galleries opening to the public on 20 July. Georgie McAusland: Goblin Market by Christina Rossetti. Published by Cambridge University Press, 2020.