Dribbble - Bay Area by Fraser Davidson #logo #illustration #bay #branding
Designspiration
NOVEMBER 29, 2022
Dribbble - Bay Area by Fraser Davidson #logo #illustration #bay #branding
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Designspiration
NOVEMBER 29, 2022
Dribbble - Bay Area by Fraser Davidson #logo #illustration #bay #branding
Graphic Design Junction
MARCH 23, 2024
Logos play a central role in communicating a company’s essence, values, and ambitions within the ever-evolving realm of branding. This article delves into the world of modern and stylish brands logo , exploring their development, key characteristics, and the impact they exert on consumer perception and brand recognition.
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Inkbot Design
MARCH 23, 2024
Startup Branding: Crafting an Unforgettable Identity Let's start things off on a real note – your startup's brand is its calling card. ” In this ruthlessly competitive landscape, a knockout brand can spell the difference between punching above your weight class and being just another face in the crowd.
Inkbot Design
MAY 29, 2023
Branding Archetypes: Building Lasting Connections We're about to explore an idea at the crossroads of psychology, mythology, and marketing—branding archetypes. As a branding expert, I often find myself in conversations where people ask, “How can we make our brand more relatable? It's almost like magic!
Inkbot Design
MAY 1, 2024
How Branding Works: The Keys to Captivating Customers We’re surrounded by brands every day. But have you ever stopped to think about how branding works? From fancy logos to those jingles that get stuck in our heads, branding is inescapable. A good brand is like glue for your brain.
Inkbot Design
JANUARY 7, 2024
The Branding Pyramid: A Strategic Framework Building a strong brand that resonates with target consumers takes careful planning and execution across multiple fronts. Enter the branding pyramid – a conceptual framework identifying the critical elements required to create a memorable, meaningful brand in the marketplace.
Creative Review
JANUARY 27, 2021
Over the course of its near 50-year life span the logomark has become a ubiquitous addition to our visual landscape, so easily identified that for half of that time it has stood alone, without supporting typography, to represent the Nike brand. In other words, a brand is not what you say it is. It’s what they say it is.”
Creative Boom
MARCH 31, 2024
I said: 'f**k clients; let's work for a brand that no longer exists in the real world but thrives in an alternative timeline!' Nikos was about to make an extraordinary move of his own in the shape of identities for fictional brands that exist in alternative timelines. What an extraordinary move." Fictitious but brilliant."
Spoon Graphics
APRIL 20, 2020
Creating vintage style designs for company brands, T-shirts, packaging designs, book covers, window signs, and countless other graphic design project scenarios has never been easier with this huge bundle of 200 editable logo templates from Heritage Type Co. Buy The Ultimate Vintage Logo Bundle for 20% off.
Creative Boom
APRIL 17, 2024
As Simon Humphries, chief branding officer for Lexus, explains: "Time comes from our belief that experience and time are inseparable concepts. The same goes for a Herman Miller chair, a Harley-Davidson motorbike, and Beats by Dre cans. Time is not something that simply passes; it's the starting point of all special experiences.
Inkbot Design
AUGUST 16, 2023
Top 10 Shoe Brand Logos: The Art of Sole In a world where first impressions matter, a logo plays a pivotal role in conveying a brand's identity, values, and essence. This holds especially true in the shoe industry, where a logo embodies the ideology, craftsmanship, and vision behind the brand.
Inkbot Design
AUGUST 30, 2023
The Evolution of the Harley Davidson Logo: A Symbol of Power and Freedom Few logos are as instantly recognisable as the Harley Davidson bar and shield. The Harley Davidson logo traces its origins back to the early 20th century. Displayed prominently on the bar was the Harley-Davidson name in capital letters.
Inkbot Design
OCTOBER 8, 2023
Branding on a Budget: Maximising Impact without Breaking the Bank If you can't afford to hire a branding agency , this is the guide for you. It is designed to be practical and packed with tips and suggestions for creating an effective brand strategy without spending a small fortune on consultants. If they can do it, so can you!
Inkbot Design
APRIL 8, 2022
10 Secrets to Designing an Evergreen Brand Logo. To achieve this, you need to create an evergreen brand logo that speaks to the present and future generations. After all, a brand that looks great today will look even better in ten years or more! Naming Your Brand. Naming a brand takes more than just finding a catchy word.
Inkbot Design
JULY 15, 2023
Top 10 Clothing Brand Logos for Designer Inspiration If there's one thing that can instantly grab our attention and make a lasting impression, it's a well-crafted logo. Whether the sleek curves of Nike's iconic swoosh or the bold simplicity of Adidas' three stripes, clothing brand logos can instantly communicate a brand's identity.
Inkbot Design
FEBRUARY 10, 2023
In branding, an orange logo can help a business stand out and make a memorable impression. Whether you're a design enthusiast or just curious about branding, this list will inspire and impress. The orange in the Home Depot logo is not a random choice but a carefully crafted part of the overall image and message of the brand.
The Branding Journal
AUGUST 19, 2021
I was fortunate to spend a few years leading the rebrand and creative campaign work on behalf of an iconic American brand named Stanley. Not because it was more unbelievable than the others, but because of what it said about the brand. And brands in general, for that matter. While his advice can be taken literally?—?people
Inkbot Design
MARCH 25, 2022
Brand Archetypes: The Ultimate Guide to Building Brands. When it comes to brand building , there is no one-size-fits-all answer. However, a tool can help you create a brand that resonates with your audience and helps you achieve your business goals: brand archetypes. What are brand archetypes?
Design Milk
NOVEMBER 6, 2023
The brand produces objects and environments guided by an interest in reductivism. Snow Fence Chair photography by Sean Davidson. There’s always room for more irreverent whimsy in the world! Jumbo , a New York City design practice founded by friends Justin Donnelly and Monling Lee, seemingly agree.
The Branding Journal
AUGUST 9, 2022
They might be words that we usually use to describe a person’s personality traits, but can also readily apply to brand personalities. A brand personality is no different. A strong, well-defined personality humanizes a brand, making it both distinctly different and relatable in today’s cluttered marketplace.
Noupe
OCTOBER 20, 2020
Brand archetypes seem to be everywhere. Which of the 12 archetypes is best to use with your brand? Attending a branding workshop , of course! What is a Branding Workshop? A branding workshop will explore your brand along with the different archetypes to choose from. Applying the Archetype to Your Brand.
Design Milk
MARCH 11, 2022
In collaboration with Gossamer , a lifestyle cannabis brand, Alex has designed a colorful collection of four handwoven, hand-tufted rugs inspired by Gossamer’s color palette and the cover of its latest bi-annual magazine, Volume Seven: Touch. Photos by Sean Davidson. They are exclusively sold at Gossamer and Proba Home.
Graphic Design Junction
JANUARY 30, 2024
From sleek and modern renditions that resonate with tech-savvy audiences to classic and sophisticated logos that grace the pages of luxury brands, this collection spans diverse industries. Humans are instinctively attracted to fauna, and integrating them into a logo guarantees effortless recognition of the brand, leaving a lasting imprint.
Inkbot Design
JUNE 13, 2022
Nike is one of the most popular and valuable brands in the world. Nike's brand is worth an estimated $33 billion, making it one of the most valuable brands in the world. A large part of that brand value comes from the Nike logo. A large part of that brand value comes from the Nike logo. The answer is a lot.
Design Week
SEPTEMBER 30, 2020
Harley Davidson electric motorcycle, from Tanner Van de Veer. It’s part of the reason why so many car brands are designing their identities. Industrial designer and recent graduate Tanner Van de Veer has designed a concept that aims to help iconic motorcycle brand Harley-Davidson to reach a younger audience.
Design Week
MARCH 25, 2021
Sonic branding consultancy MassiveMusic has partnered with music testing company SoundOut to launch the “world’s first” data-driven sonic branding tool. Nike, for example, uses the archetype of the Hero, while Disney is the Magician and Harley Davidson the Outlaw.
Creative Review
MAY 26, 2021
The spot, directed by Filip Nilsson, features striking and colourful shots of healthy food alongside the black-and-white imagery with orange branding that we’ve come to know from the brand in recent years. ECDs: Iain Tait, Tony Davidson. ” Credits: Agency: Wieden + Kennedy London. Creative Director: Darren Simpson.
Inkbot Design
SEPTEMBER 8, 2023
Branding experienced a transformation, moving away from the muted, corporate aesthetic of the 1950s and 60s and towards more expressive and unconventional visual identities. Meanwhile, the rise of brands like Apple and Nike highlighted the power of visual symbols in an increasingly commercial landscape.
Inkbot Design
APRIL 4, 2023
The Power of Colour: A Guide to Branding Colours Dive into a vibrant universe of hues as we're surrounded by a mesmerising array of colours every day – from the brilliant blue sky to the lush green landscapes at our feet. This staggering statistic highlights the importance of colour as a persuasive instrument in branding.
Creative Market
DECEMBER 15, 2021
Whether you’re a fan of retro pop culture or simply want to add a classic, nostalgic effect to your brand, we are here to give you some ideas on how you can use different design elements and create your own retro or vintage logo design. Vintage Logos from Famous Brands. Retro Logo Designs You Can Use for Your Brand.
Creative Review
JUNE 30, 2021
Elsewhere, we look at the changing face of transport and the brands that are attempting to take us into a greener future. These include Wieden + Kennedy London’s outgoing ECD Tony Davidson, illustrator Polly Nor, inclusive designer Christina Mallon, and director Calmatic.
Creative Market
DECEMBER 15, 2021
Whether you’re a fan of retro pop culture or simply want to add a classic, nostalgic effect to your brand, we are here to give you some ideas on how you can use different design elements and create your own retro or vintage logo design. Vintage Logos from Famous Brands. Retro Logo Designs You Can Use for Your Brand.
Inkbot Design
NOVEMBER 16, 2023
The 15 Most Iconic Logos of All Time Logos are an essential part of any brand's identity. An iconic logo transcends branding and becomes a cultural symbol, instantly recognisable even by those unfamiliar with the company or product. In our visually-driven world, logos represent brands and become part of our shared cultural experience.
Canva
OCTOBER 25, 2019
Ever wondered how brands create iconic logos that are instantly recognizable across the world? When designing a logo for your business or personal brand, it’s helpful to think of it as the welcome mat to your home: the first thing guests see. And if you’re building any brand, those two emotions are an important feeling to encourage.
Design Milk
MAY 18, 2022
That is, until online design magazine Sight Unseen launched its first-ever furniture collection in collaboration with Bestcase , a Long Island furniture brand that specializes in the material. Photos by Sean Davidson. Sheet metal is largely industrially produced and not often regarded as high design.
Inkbot Design
NOVEMBER 18, 2022
Most brands have a professional logo to identify a brand or company on product packaging, advertisements, clothing and other merchandise. Logos are an essential aspect of branding. They represent a business and are often one of the first things people remember when the brand name is mentioned.
Inkbot Design
SEPTEMBER 27, 2023
Though the Dassler brothers have passed away, their feud continues through competition between their respective athletic brands. The Founding of Adidas and Puma Adidas and Puma, two of the world's most powerful sporting brands, were founded by the Dassler brothers in Herzogenaurach, Germany, 60 years ago.
Design Milk
NOVEMBER 30, 2022
As the Founder and CTO of the Buell Motorcycle Company, a company which eventually merged with Harley-Davidson from 1993 to 2009, he brings decades of expertise from the dimming era of gas-powered motorcycles. Erik Buell’s reputation is already set within motorcycle history as both an innovator and capable engineer.
Noupe
NOVEMBER 4, 2020
I am pretty sure that you must have seen malls and brand outlets displaying the sale message on the red-colored banner. Coca-Cola is a major brand that uses red as the primary color in its logo. Blue is one of the most popularly used colors on the web and also for branding. But have you wondered why?
Creative Review
JANUARY 10, 2020
For heritage brands, looking back can often be a rich source of inspiration when it comes to moving forward. We’ve seen a fair bit of nostalgic branding in particular recently, including the return of Co-op’s 1968 clover leaf logo and Burberry repurposing its founder Thomas Burberry’s monogram. We all want beauty. We all need space.”.
Inkbot Design
APRIL 14, 2023
Logo Design Checklist for New Business Owners One of the most critical aspects of your small business is your brand. Your look, including your business name and logo, represents everything your company is about, and a logo helps define your brand. Humans learn from visual identifiers, and your logo adds brand memorability.
Inkbot Design
MARCH 25, 2022
The creatively combined HH fashion logos split at the diagonal to present a unique and memorable mark for the brand. One of the most easily famous and instantly recognised fashion brand logos globally, Hugo Boss AG was founded in 1924 by the legendary fashion designer Hugo Ferdinand Boss. 3 – Ray-Ban Fashion Brand.
Inkbot Design
OCTOBER 6, 2023
Brand Equity Models: Importance, Measurement, and Success Factors Brand equity , a critical marketing concept, is the commercial value derived from customer perception of a brand. It represents intangible assets fueling brand success: customer loyalty, awareness, and overall performance.
Canny
DECEMBER 11, 2023
Imagine brand equity as money in the bank, but instead of being in a financial institution, it’s stored in the minds of your customers. It’s an accumulated wealth of perceptions, emotions, and experiences that your audience holds about your brand. Well, brand equity is what people think of you whenever you enter their mind.
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