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Standing out from the crowd with corporate identity design

Moo

Read on to learn everything you need to know about expressing your brand identity through visual communication, marketing materials and graphic design assets. What is corporate identity? Corporate identity — also known as visual identity — encompasses visual assets that represent your entire organization.

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The Vibrant World of Japanese Graphic Design

Inkbot Design

Corporate & Brand Mascots Companies also utilise character mascots or “yuru kyara” for promotions and advertising. Well-known examples include: Peko-chan for Fujiya sweets Colonel Sanders for KFC Hello Kitty by Sanrio In 2020, the market size for character merchandising in Japan was approximately 1.7

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50 Essential Books Every Graphic Designer Should Read in 2020

Shillington

As the title suggests, Graphic Design School introduces visual design for modern media and breaks it down in a way that’s easy to follow for any student pursuing a creative discipline. You’re introduced to the latest in graphic design software, as well as traditional printing techniques such as risograph and screen printing.

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Secrets of Iconic Logos: Discovering Why They Work

Inkbot Design

The typeface you select for your logo should reflect your brand's personality and values. For instance, a fun, playful brand may opt for a rounded, bubbly typeface, while a professional, corporate brand might prefer a more traditional serif font. So how do you create a simple yet effective logo?

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59 Essential Books Every Graphic Designer Should Read in 2022

Shillington

As the title suggests, Graphic Design School introduces visual design for modern media and breaks it down in a way that’s easy to follow for any student pursuing a creative discipline. You’re introduced to the latest in graphic design software, as well as traditional printing techniques such as risograph and screen printing.