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Tips from a marketing expert on how to sell yourself as a graphic designer

Creative Boom

If you're freelance, you need to sell yourself to clients. But either way, you may well be thinking in frustration: "I'm a graphic designer, not a marketing expert!" Start simple There's so much to consider when it comes to marketing you often won't know where to begin. Do high-end clients care about your Instagram?

Marketing 415
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Brand Differentiation: How to Stand Out in a Saturated Market

Canny

In a saturated market where everyone is shouting their message, brand differentiation is a fundamental strategy to help you stand out. A saturated market is one where too many companies are fighting for the same pool of customers, meaning the value of a product or service is often missed.

Marketing 148
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A helpful guide to marketing for creative freelancers who want to quit Instagram

Creative Boom

If IG has become too exhausting, what marketing alternatives are there? If you're looking for free or affordable options to market yourself, don't fret! It's an important overview of how this type of search engine marketing works. Then, you have to market your newsletter on your website. We explore some options.

Freelance 518
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How to Find Design Clients During a Lockdown

Creative Market

One of the biggest concerns for designers is how to find clients during this time of worldwide lockdowns. Though this pandemic and lockdown are unprecedented challenges for graphic designers, it’s still possible to find good clients during this hardship. This is why we now decided to join forces.

Client 173
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8 Ways Freelancers Can Stand Out & Win More Clients

Just Creative

Cold outreach is also not a good use of your precious time, especially because you need to get in contact with hundreds or even thousands of people while somehow personalizing the message and highlighting the product you offer at the moment. 8 Ways New Freelancers Can Stand Out From The Competition To Get More Clients.

Freelance 273
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Holiday Marketing: Sleigh Your Sales Strategy

Inkbot Design

Holiday Marketing: Sleigh Your Sales Strategy Oh, the holidays – that enchanting season when the world becomes a little brighter, bellies a little fuller and wallets… well, a little lighter. And that’s where holiday marketing comes in, ya filthy animals – your secret weapon to sleighing the competition. But for businesses?

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Marketing Job Descriptions: What Do Marketers Do?

Canny

You would have heard of the word ‘marketing’ and will probably know someone who works in this field. But what does marketing actually mean? And more to the point, what do marketers actually do? One of the biggest problems with defining a marketing job description is that there’s so much to talk about.

Marketing 148