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Is social media for self-promotion over? Creatives reveal their honest thoughts

Creative Boom

In 2022, social media increasingly sucks for sharing content and finding work. Have you noticed how different social media feels at the moment? It's perhaps not surprising Alex has seen a lack of involvement in his content because other creatives feel less involved in social media overall. Image licensed via Adobe Stock.

Media 544
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How to transform difficult clients into people you love working with

Creative Boom

Play your cards right, and your worst client relationships can eventually become your best. We've all had clients that have made our lives a misery. Because let's face it, keeping existing clients is always easier than finding new ones. Yes, clients can sometimes be maddening, insanely irrational, and act like total jerks.

Client 477
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Hashtag Marketing Guide to Boost Social Media

Inkbot Design

Hashtag Marketing Guide to Boost Social Media Hashtag marketing is a tactic that involves using hashtags to tag and track content on social media platforms. Hashtags are essential for social media marketing because they make content more discoverable and allow brands to label and locate niche material.

Media 86
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9 Common Digital Marketing Mistakes You Need to Avoid

Inkbot Design

9 Common Digital Marketing Mistakes You Need to Avoid Are you worried that your attempts at digital marketing aren't working? This article will look at nine common errors that organisations make while using a digital marketing strategy and how to avoid them. Suppose you don't have a solid marketing strategy.

Marketing 138
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12 Ways to Find Potential Clients on Instagram

Inkbot Design

12 Ways to Find Potential Clients on Instagram Instagram is home to over 2 billion monthly active users. With such a massive user base, it's unsurprising that many businesses and entrepreneurs leverage Instagram to find potential clients. Intrigue potential clients to follow you for more.

Client 82
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Marketing Job Descriptions: What Do Marketers Do?

Canny

You would have heard of the word ‘marketing’ and will probably know someone who works in this field. But what does marketing actually mean? And more to the point, what do marketers actually do? One of the biggest problems with defining a marketing job description is that there’s so much to talk about.

Marketing 148
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Fashion Marketing: Understanding Consumer Behaviour

Inkbot Design

Fashion Marketing: Understanding Consumer Behaviour Today we're getting up close and personal with a topic that merges glamour with grit, creativity with commerce, style with strategy. In the fast-paced, cut-throat fashion world, understanding consumer behaviour is like having a secret map of a hidden treasure.

Fashion 45