Creative Boom

AUGUST 21, 2023

We explore how Universal Favourite crafted a visual identity for a new fintech brand, and how it helps raise their name above the noise. In short, it had outgrown much of its early brand work. Evolution not revolution It was important to retain brand attribution by keeping the DNA of the original identity intact.

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Brand Branding Patterns Programming 195

Creative Boom

NOVEMBER 26, 2023

We chatted with Ed Little, director of the London studio Regular Practice , about putting design at the heart of strategy, how the nature of branding is (fast) evolving, and what agencies need to do to keep up. It's got to come through in how people feel the brand for it to be effective in most cases.

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Brand Branding Client Agency 359

Just Creative

FEBRUARY 16, 2021

When big brands decide to reinvent not only themselves but also their brand strategy, it can make for some big news. The point of that little story is that sometimes, even the biggest brands need a brand strategy or need to change theirs up to succeed in today’s economy. Related: 101+ Brand strategy resources.

Brand 336

Brand Branding Marketing Marketing 336

Inkbot Design

JANUARY 20, 2024

Why Internal Branding Matters Internal branding refers to promoting a brand inside an organisation to align employees with desired brand values. It is crucial to business strategy, enabling companies to provide superior and consistent brand experiences. Shared brand values facilitate better teamwork.

Brand 85

Brand Branding Marketing Marketing 85

Design Beep

MARCH 21, 2023

Creating an effective team engagement program takes time and effort. Employer branding plays a crucial role in developing successful programs and initiatives that will help foster an environment of growth, collaboration, and productivity for everyone involved. But it also requires the correct knowledge.

Programming 45

Programming Brand Branding Production 45

Inkbot Design

JUNE 5, 2024

Mastering the Art of Branding Consultation So, let’s start with the basics. Branding consultation is about helping businesses develop a solid and unforgettable corporate identity. Nope, branding does way more than that. The Power of a Strong Brand Still not convinced that brand consultation is worth the investment?

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Consulting Brand Branding Art 75

Noupe

MAY 17, 2024

67% of B2B marketers see more impact with influencer marketing than brand-only campaigns. Using both influencer and affiliate marketing strategies, Marie Forleo has worked with creators to drum up awareness, qualified leads, and user-generated content for her programs, B-School and Time Genius. And it’s not hard to see why.

Brand 67

Brand Branding Marketing Marketing 67

The Branding Journal

APRIL 26, 2021

Disclosure We participate in affiliate programs and receive a small commission on purchases made through the links in this article. In this article, we’re looking at the top branding courses for entrepreneurs, marketers, designers, and anyone who pursues a career in the field of branding. Branding: The Creative Journey.

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Brand Branding Presentation Programming 119

Inkbot Design

SEPTEMBER 13, 2023

Branding Tips for TV Logos and Streaming Service Brands Graphics are the first things viewers see when they visit any channel. If you want viewers to stop and stare and keep tuning in, your brand's name and logo should stand out. Vibrant for comedy, muted for drama and soft for educational programs.

Brand 75

Brand Branding Fonts Programming 75

Just Creative

SEPTEMBER 14, 2020

In this episode we sit down with the wonderful Kaye Putnam, a psychology-driven brand strategist from South Carolina. We geek out about all things brand thinking. We get into the meaning of ‘psychology-driven branding’, about knowing your brand and living your brand. Learn Brand Strategy. Listen Here.

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Brand Branding Client Programming 218

Just Creative

JULY 28, 2020

With our list of the Best Vintage Fonts for Branding and Logo Design, you can transport your clients to the past and provide them with a unique, stylish, and timeless design. Best Vintage Fonts for Branding and Logo Design. Best Vintage & Retro Fonts for Branding and Logo Design. Hollywood Vintage Font – $12.

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Fonts Brand Branding Client 244

Inkbot Design

NOVEMBER 14, 2023

Startup Branding Tips: How to Build an Unforgettable Brand Starting a new business is exhilarating. But without proper branding, your startup risks fading into obscurity. Developing an effective brand is essential for distinguishing yourself, attracting loyal customers, and competing against established companies.

Brand 90

Brand Branding Marketing Marketing 90

Shillington

FEBRUARY 8, 2023

We’re going to take you through the 11 best online graphic design programs and schools to help you make a decision about how to study graphic design online. Which online graphic design program is the best option? guide you through Shillington’s unique course in real time. There you are! Nine options to study graphic design online.

Programming 52

Programming Graphic Design Graphic Adobe 52

Just Creative

FEBRUARY 9, 2021

Not exactly the best choice when you’re working on the branding or a logo for a new client. To help, we thought that giving your wrist a break from trying to perfect your skills by offering our choices for the Best Handwritten Fonts for graphic design, logos & branding. Like people, fonts, too, have varied personalities.

Fonts 312

Fonts Graphic Design Brand Branding 312

Inkbot Design

MARCH 2, 2024

Brand Pillars: Build a Strong Foundation Brand pillars are the core elements that define a brand's identity, personality, and reason for existing. They serve as the foundation for all branding efforts by encapsulating what makes a brand unique, authentic, and valuable. What makes it different from the competition?

Brand 77

Brand Branding Production Inspiration 77

Inkbot Design

JANUARY 21, 2024

Luxury Brand Marketing & High-End Branding Luxury brands exist in a rarefied world of high prices, exceptional quality, heritage and pedigree, exclusivity, and aspirational identities. This comprehensive guide explores the fundamental principles, strategies, and examples of luxury brand marketing and high-end branding.

Marketing 69

Marketing Marketing Brand Branding 69

Canva

APRIL 13, 2020

But even as you’re building your following, it’s important to remember to nurture the customers you already have and generate brand loyalty. Here’s our guide to understanding and cultivating brand loyalty—backed by strategies and examples from some of the most successful brands. What is brand loyalty? Image via Yotpo.

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Brand Branding Templates Programming 166

Inkbot Design

MAY 29, 2023

Branding Archetypes: Building Lasting Connections We're about to explore an idea at the crossroads of psychology, mythology, and marketing—branding archetypes. As a branding expert, I often find myself in conversations where people ask, “How can we make our brand more relatable? It's almost like magic!

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Brand Branding Marketing Marketing 139

Inkbot Design

JANUARY 25, 2024

The Evolution of Branding: Building Community and Identity Branding has completely changed over the last hundred years, moving from a simple way to tell one company's products from another's to a deep connection with people's lives and communities. This shift means that brands are part of our culture and affect how we see ourselves.

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Brand Branding Marketing Marketing 91

Inkbot Design

FEBRUARY 18, 2024

I'll review the pros and cons, program options, application tips, and more. While high-quality online programs include functional components, there are fewer opportunities than campus learning. Online programs require self-directed learning and time management. Program Options – What's Right for You? Let's dive in!

Graphic Design 96

Graphic Design Graphic Internet and Software Development Programming 96

Inkbot Design

DECEMBER 14, 2022

Top 10 Best Books On Branding Design & Identity. The brand is the promise your product or service makes to your audience. Every aspect of your business, from packaging and product design to product naming and logos, should reinforce and strengthen your brand. Top 10 Best Books On Branding. Sale Bestseller No.

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Brand Branding Publication Publishing 139

Inkbot Design

JANUARY 3, 2024

The Ultimate Fitness Branding Framework Building a solid personal brand has become increasingly important for fitness professionals and influencers looking to stand out in a crowded industry. But what exactly goes into successful fitness branding? Defining Your Niche The foundation of any strong brand is specificity.

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Brand Branding Client Self-employed 76

Inkbot Design

MARCH 20, 2024

How to Promote Your Brand with Custom Stickers You know that feeling when you spot a random sticker slapped on something, and it just sticks with you? Stickers have this underrated ability to promote your brand in the sneakiest (and stickiest) way possible. Those little stickered surfaces become miniature brand monuments!

Brand 81

Brand Branding Print Marketing 81

Inkbot Design

FEBRUARY 25, 2024

Restaurant Brand Strategy: Building a Strong Brand Building a strong brand is crucial for any restaurant's success. A restaurant's brand encompasses its name, logo, décor, menu, and overall image in customers' minds. Tailor your brand to appeal to their preferences. What will your restaurant be known for?

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Brand Branding Marketing Marketing 78

Abduzeedo

MARCH 30, 2024

Mastering Branding & Web Design for SARA'S Gallery abduzeedo 0330—24 Explore how SARA'S Gallery's branding and web design, featuring stunning typography and a minimalist color scheme, sets a new standard for visual identity in New York. Dominique’s approach to the project prioritizes simplicity, functionality, and beauty.

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Gallery Web Design Web Design Arts and Crafts 53

Inkbot Design

DECEMBER 6, 2023

20+ Tips for Developing Your Branding Building an effective brand that resonates with your target audience is vital for any business looking to grow. However, crafting an authentic, memorable brand identity that converts potential customers into long-term advocates requires strategy and effort. What brands do they currently buy?

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Brand Branding Marketing Marketing 79

SpyreStudios

MAY 10, 2021

The great thing is, there are multiple online grad school programs for web dev and design. Sometimes, programs and websites need to be redesigned to adapt to these advancements. Masters in Web Marketing, Branding, and Merchandising – MIA Digital University. Learning is a never-ending journey. Why attend grad school?

Programming 72

Programming Web Design Web Design Digital 72

Inkbot Design

JANUARY 13, 2024

What is Digital Branding? Benefits & Strategies Digital branding is establishing a brand identity and reputation online through the strategic use of digital media and technology platforms. Agile Brand Management The digital landscape evolves quickly. Greater visibility gives brands access to larger markets.

Digital 80

Digital Brand Branding Media 80

Inkbot Design

MARCH 1, 2024

11 Luxury Brand ing Trends To Pay Attention To The luxury goods market has seen tremendous growth over the past decade, fueled by rising incomes and changing consumer attitudes, especially among younger generations like Millennials and Gen Z. This article will explore key trends shaping luxury branding in 2024 and beyond.

Brand 71

Brand Branding Arts and Crafts Digital 71

Inkbot Design

NOVEMBER 27, 2023

The 8 Types of Brands (Definitions & Examples) Brands are ubiquitous in our lives, shaping our decisions and influencing how we perceive products and services. Different types of brands exist, each with its specific approach tailored to various consumer needs and market demands.

Brand 92

Brand Branding Production Marketing 92

Abduzeedo

SEPTEMBER 1, 2023

Branding and Visual Identity for Martín Gómez abduzeedo 0901—23 In the realm of architecture, where structures meet artistry and functional design intertwines with aesthetics, the brand identity holds paramount importance. The genius of Smud's design lies in its adaptability.

Brand 81

Brand Branding Arts and Crafts Architecture 81

We And The Color

MARCH 7, 2024

Brand the Walls: Showcase Your Identity with a Customizable Poster Template from TemplatesForest For many creatives and business owners, crafting a strong brand identity can feel like a daunting task. But what if there was a tool that could help you present your brand guidelines in a stylish and informative way?

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Templates Brand Branding Adobe 67

Inkbot Design

OCTOBER 24, 2023

How to Set Branding Objectives for Business Success Setting the right branding objectives is crucial for any business looking to make its mark. But what exactly are branding objectives, and why do they matter? The key is ensuring these branding objectives align with and help accomplish your broader business goals.

Brand 87

Brand Branding Marketing Marketing 87

Inkbot Design

JANUARY 6, 2024

12 Best Marketing and Branding Strategies Building a solid brand and implementing effective marketing strategies are crucial to business success. This comprehensive guide outlines the top marketing and branding strategies to help you identify what will best promote your business, reach your target audience, and achieve your goals.

Marketing 86

Marketing Marketing Brand Branding 86

Inkbot Design

FEBRUARY 13, 2024

Best Branding Practices to Increase Your Brand Power 87% of consumers say that brand loyalty influences their purchasing decisions. Since many brands compete for consumer attention, establishing a solid and memorable brand identity is essential. Now, let's learn how to upgrade your brand and succeed.

Brand 52

Brand Branding Marketing Marketing 52

Noupe

NOVEMBER 24, 2020

Despite what some may think, brand awareness and brand equity aren’t the same. While brand awareness is how aware customers are of a brand, brand equity refers to customers’ perceived worth of the brand. Brand Awareness. What is brand awareness? Benefits of brand awareness.

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Brand Branding Marketing Marketing 113

Inkbot Design

JULY 8, 2023

Brand Licensing: Unlocking New Opportunities Building a strong and recognisable brand is crucial for success in today's fiercely competitive business landscape. While the benefits of brand licensing are undoubtedly enticing, it is essential to approach this strategy with careful consideration and a well-defined plan.

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Brand Branding Marketing Marketing 84