Creative Boom

SEPTEMBER 19, 2023

One of the world's biggest beauty brands needed a more consistent identity across all its global platforms. Those of a younger vintage, though, may be unaware that the cosmetics brand, originally founded in 1867, was a huge name throughout the 20th century, known for selling its make-up door-to-door. billion worldwide in 2020.

Brand 438

Brand Branding Packaging Design Advertising 438

Inkbot Design

OCTOBER 16, 2023

Custom Product Packaging Design: How to Wow Customers Custom product packaging design is creating individualised and bespoke packaging solutions that are a perfect fit for products. There are many good reasons businesses should invest in custom product packing.

Packaging Design 92

Packaging Design Production Brand Branding 92

Abduzeedo

APRIL 22, 2024

Cadence’s Exquisite Branding & Packaging Design abduzeedo 0422—24 Dive into Cadence™'s world where luxury hydration meets stunning branding and packaging design, by the creative experts at addressarts. In the bustling metropolis of Los Angeles, a new brand rises, redefining the luxury hydration market.

Packaging Design 93

Packaging Design Brand Branding Arts and Crafts 93

Creative Boom

DECEMBER 19, 2023

CBD is a fast-emerging category, but what's the best way to market it? NotOnSunday's experience in branding Unspun offers a number of useful pointers. Unspun is a Premium CBD brand based around products created by husband and wife team Joe and Gemma Wilde through their own experience of using CBD while living in California.

Brand 409

Brand Branding Packaging Design Production 409

Graphic Design Junction

MAY 17, 2024

Product packaging plays a great role in establishing a brand identity and making a lasting impression on customers who eagerly purchase products offline or online. Well, effective packaging goes beyond initially capturing attention – it communicates the essence of a brand. Please continue reading.

Graphic Design 86

Graphic Design Production Graphic Packaging Design 86

Designer Daily

NOVEMBER 20, 2023

Therefore, all elements like images, typography, fonts, colors together make up a brand design. Needless to say, graphic designing has the power to alter the perception of a brand. Therefore, any brand- big or small feel the need to hire a graphic designer at some stage for their business.

Graphic Design 272

Graphic Design Graphic Brand Branding 272

Inkbot Design

MARCH 18, 2024

Vintage Branding: Reviving the Classics for Modern Marketing In the fast-paced marketing world, where trends come and go faster than you can say “influencer campaign,” there's one approach that never seems to go out of style: vintage branding. And that's where vintage branding shines.

Marketing 86

Marketing Marketing Brand Branding 86

Abduzeedo

MAY 1, 2024

Effective Packaging Design for Fitamin’s Health Products abduzeedo 0501—24 Explore how Fitamin’s packaging design uses a Habit Tracker Grid and symbolic graphics to enhance user engagement and convey a journey of health.

Packaging Design 44

Packaging Design Production Graphic Design Strategy 44

Creative Boom

APRIL 14, 2022

Morphy Richards was founded in 1936 by product engineer Donal Morphy and his business partner Charles Richards – a consumer salesman. The pair were "a recipe for success," explains Otherway founder Jono Holt, leading to a brand that specialises in toasters, hairdryers, bread makers, kettles and more.

Brand 338

Brand Branding Production Fonts 338

Creative Boom

SEPTEMBER 18, 2023

Offering top-tier networking opportunities with global brands, as well as a stellar speaker lineup, the Pentawards Festival is the perfect event for anyone working in design and packaging. And if you work in design and packaging, here's a great opportunity to do so. Read on to discover all the details.

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Networking Brand Branding Theme 338

Canny

OCTOBER 30, 2023

Drinks branding needs to be effective as you’re competing for consumer attention before they’ve even had a chance to taste what’s inside. However, the one thing all of these drinks have in common is their effective branding and the way they connect with customers.

Brand 78

Brand Branding Marketing Marketing 78

Inkbot Design

FEBRUARY 26, 2024

Retro Packaging Design: Bringing Back Vintage Styles Retro packaging design is making a major comeback these days. Brands are increasingly using elements of nostalgic, vintage package styles to tap into consumers’ memories and emotions. What is Retro Packaging Design?

Packaging Design 77

Packaging Design Fonts Brand Branding 77

Inkbot Design

MAY 17, 2022

Top 10 Tips for Branding Products. Whether you’re an entrepreneur who has just launched a product or are looking to improve upon an existing brand, this short guide will help you understand what makes products memorable and how to communicate that value. 1 – Create a strong brand identity.

Production 98

Production Brand Branding Fonts 98

Canny

FEBRUARY 21, 2023

When it comes to consumer goods packaging, you should never compromise on the design. The way these products look from a visual standpoint, is a huge contributing factor in why people buy them. Have you ever bought a bottle of gin just because you liked the packaging? Think about this from your own perspective.

Packaging Design 97

Packaging Design Production Brand Branding 97

Creative Boom

MAY 26, 2022

These days, we're all looking to brands to be more environmentally responsible. But that doesn't necessarily mean sticking to the same cliched aesthetics of eco-friendly design. We still want to see packaging that delights and surprises us – and so we love this environmental identity for Accolade Wines by Banrock Station.

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Animation Brand Branding Client 399

Abduzeedo

OCTOBER 9, 2023

Revitalizing Branding and Packaging Design: Little Spoon's Collaboration with SMAKK abduzeedo 1009—23 Dive into Little Spoon's fresh branding and packaging design, as they team up with SMAKK for a modern take on kids' food for the 4-7 age range. Packaging, as a result, had to be both fun and attractive.

Packaging Design 76

Packaging Design Brand Branding Marketing 76

Canny

MAY 7, 2024

Finding great branding resources online is easy. In this post, we’ve collated our favourite branding resources that we’ve used over the years at Canny. But if you’re looking for help with your branding project or looking to improve your branding then rest assured… You’re in the right place. It’s almost too easy.

Brand 78

Brand Branding Templates Marketing 78

The Branding Journal

JANUARY 12, 2022

The dog food market is growing and becoming more and more saturated. According to a 2018 article by Pet Food Processing , the number of pet food brands in the US at the time was 630, with a 71% increase since 2011. In a market like this, differentiation is essential, and brands must address more niche needs.

Marketing 52

Marketing Marketing Production Brand 52

Inkbot Design

OCTOBER 15, 2023

Brand Differentiation: How to Stand Out in a Competitive Market If a business wants to get noticed in a crowded market, it must find ways of standing out from its rivals. This is known as brand differentiation and involves creating features, benefits or characteristics that set the company apart.

Marketing 97

Marketing Marketing Brand Branding 97

Abduzeedo

JULY 14, 2023

Crafting Nature's Delight: Packaging Design and Branding for Onuka Chocolate abduzeedo 0714—23 In the realm of artisanal chocolate, Onuka stands as a beacon of delectable treats that embrace the goodness of nature. EGGHEAD's solution was rooted in portraying Onuka as an artisanal, locally-sourced, and nature-inspired brand.

Packaging Design 69

Packaging Design Brand Branding Agency 69

Abduzeedo

JANUARY 21, 2024

Belmonte Raw: A Case Study in Branding and Packaging Design abduzeedo 0121—24 Explore how Belmonte Raw's branding, packaging design, and visual identity transformation captivated audiences and set new standards in the organic market. Communication played a crucial role in this transformation.

Packaging Design 52

Packaging Design Brand Branding Marketing 52

Designer Daily

MARCH 24, 2024

This trend is transforming everything from website interfaces to marketing campaigns, making them more dynamic and immersive. The rise of 3D design is not just about aesthetic appeal; it’s about creating a more intuitive and engaging user experience. Ethical considerations are also coming to the forefront in design.

Graphic Design 374

Graphic Design Graphic Digital Design Services 374

We And The Color

JUNE 8, 2022

Check out this beautifully illustrated branding concept by Bart De Keyzer. Bart De Keyzer is a Dutch graphic designer and illustrator. For this fictional brand of frozen fish products, he has created a series of stylized illustrations that have been used on a range of packaging designs and marketing materials.

Brand 112

Brand Branding Graphic Design Packaging Design 112

Abduzeedo

MAY 3, 2023

Delicious brand identity and packaging design for chocolate co. abduzeedo 0503—23 Beta , a leading design agency, has recently undertaken a packaging design project for Morella Chocolates, a brand that prides itself on offering healthy products made with top-quality ingredients.

Packaging Design 40

Packaging Design Brand Branding Agency 40

Inkbot Design

APRIL 25, 2024

Brand Consistency and Web Design: The Key to Online Success We inhabit a universe that is highly concerned with first impressions. Ensure your brand is consistent throughout every aspect of its web presence. Ensure your brand is consistent throughout every aspect of its web presence. What Is Brand Consistency?

Web Design 74

Web Design Web Design Brand Branding 74

Abduzeedo

APRIL 8, 2024

Unspun CBD: Masterful Branding and Visual Identity abduzeedo 0408—24 Dive into the art of branding with Unspun CBD's masterful visual identity and packaging design. An inspiring journey of brand evolution. In the design community, clarity and simplicity often lead the march towards a captivating brand identity.

Brand 58

Brand Branding Arts and Crafts Agency 58

Inkbot Design

NOVEMBER 3, 2023

How to Design the Perfect Product Label: A Step-by-Step Guide Product labels. They're those little stickers, tags, and wrappers that adorn every packaged product on store shelves. But make no mistake – product labels are one of the most critical branding and marketing tools companies have.

Production 93

Production Fonts Brand Branding 93

Inkbot Design

OCTOBER 19, 2023

Brand Continuity: Establishing a Strong Connection Brand continuity is crucial in establishing a solid brand image and connection with the audience. It refers to consistently using branding elements across all materials and a business's marketing efforts.

Brand 85

Brand Branding Marketing Marketing 85

Inkbot Design

NOVEMBER 27, 2023

The 8 Types of Brands (Definitions & Examples) Brands are ubiquitous in our lives, shaping our decisions and influencing how we perceive products and services. Different types of brands exist, each with its specific approach tailored to various consumer needs and market demands.

Brand 97

Brand Branding Production Marketing 97

Inkbot Design

APRIL 5, 2024

Brand Development Strategies: Crafting An Identity You're bombarded with brand messages everywhere you look these days. But getting branding right has never been more crucial. An authentic, well-defined brand that resonates emotionally is a powerful asset in today's crowded marketplace. Where do you even start?

Brand 91

Brand Branding Arts and Crafts Architecture 91

Abduzeedo

SEPTEMBER 19, 2023

Goood Wellness: A Packaging Design Delight by Colossus abduzeedo 0919—23 In the bustling world of wellness, Goood Wellness emerges this September, promising a refreshing take on supplements and vitamins. Imagine a product idea, still in its infancy, transformed into a brand with a distinct identity.

Packaging Design 76

Packaging Design Arts and Crafts Client Color 76

Inkbot Design

AUGUST 5, 2023

Achieving Brand Consistency through Visual Elements Your Brand is the welcoming front face of your business, which welcomes potential clients. You may create a solid basis for your marketing initiatives by upholding brand consistency. So continue if you're interested in achieving brand consistency and how to attain it.

Brand 74

Brand Branding Packaging Design Marketing 74

Inkbot Design

FEBRUARY 13, 2024

Best Branding Practices to Increase Your Brand Power 87% of consumers say that brand loyalty influences their purchasing decisions. Since many brands compete for consumer attention, establishing a solid and memorable brand identity is essential. Now, let's learn how to upgrade your brand and succeed.

Brand 52

Brand Branding Marketing Marketing 52

Designer Daily

JUNE 28, 2023

Brand Identity Design Unleash your creative prowess with a career in brand identity design, where artistry, strategy, and storytelling intertwine. Develop and maintain a consistent visual representation of brands across various platforms.

Graphic Design 306

Graphic Design Graphic Arts and Crafts Web Design 306

Creative Market

MAY 29, 2020

Ever bought something to eat simply because the packaging looked stunning? Unique fonts, edgy graphics, and bold layouts can truly bring out the best in food products. Behold a delicious collection of food and beverage packaging designs! Create coffee packaging that’s as bold and vibrant as its contents.

Packaging Design 179

Packaging Design Patterns Vectors Fonts 179

Graphic Design Junction

MARCH 23, 2024

Logos play a central role in communicating a company’s essence, values, and ambitions within the ever-evolving realm of branding. As technology surges forward and consumer preferences transform, logo design undergoes a continuous metamorphosis, reflecting contemporary aesthetics and cultural trends.

Brand 113

Brand Branding Fonts Interior Design 113

Design Beep

NOVEMBER 8, 2023

In the bustling world of consumer goods, the art of product packaging takes center stage as a vital influencer of purchasing decisions and brand perception. Effective packaging not only grabs the attention of potential customers but also eloquently communicates the intrinsic value a product offers.

Production 52

Production Art Arts and Crafts Packaging Design 52